Managing Technology


Recent Managing Technology Articles

OMGPOP CEO Dan Porter: 'We Agonized & Overthought It' 

In 2010, OMGPOP had a million loyal users playing games on its website. But it had to go after Facebook to make a huge hit.  Watch video

How to Scale a Start-up Using Social Media

Online food ordering service Eat24 gets about a million visits a month and will reach $150 million in sales this year. Here's how it happened.  Read more

Bored? Blame Yourself (and Your Gadgets)

A new study links boredom not to the environment surrounding you. Rather, it's your inability to focus. Here's why.  Read more

Why Speed (Not Perfection) Is Everything Online

We all want our products to be perfect, but the market doesn't reward us for that.  Read more

5 Twitter Lessons From the Obama and Romney Campaigns

Twitter has grown exponentially since the last Presidential election. Here's how both candidates are using it--and you can too.  Read more

Beginner's Guide to Social Media Strategy

Jumpstart your social media plans with this strategy for newbies.  Read more

PayPal Offers 'Bill Me Later' for Small Businesses

Just in time for the holiday shopping season, PayPal will let you offer customers a buy now, pay later option. Bonus: You get paid right away.  Read more

Going Mobile? Make It More Than a Marketing Strategy

Smartphones and tablets are becoming an important tool for satisfying your customers' needs, not just for trying to sell to them. Are you ready?  Read more

3 Tools That Make Busywork Suck Less

There are lots of apps and software that make administrative work a little easier. Here are three that rise above the crowd.  Read more

Need to Give a Speech? Don't Forget to Do This

You've prepped your talk and calmed your nerves. But here's one step you might be forgetting.  Read more

Reality Check: Engagement Is Now a Way of Business

Social media changes everything. Marketing, sales, customer service, they're no longer departments; engagement is now a way of business.  Read more

On Social Media, Authenticity Always Wins

This CEO takes pride in being brutally honest online--even if he offends people. Here's why he thinks you should do the same.  Read more

Business Plans Are a Waste of Time. Here's What to Do Instead

Throw your business plan in the recycling bin. Instead, focus on your team and on getting to market as quickly as you can.  Read more

How to Dramatically Improve SEO

Here's an easy way to determine what your customers want--and how to best meet their needs.  Read more

Get Your Customers to Sell for You: 5 Tips

Use your website and social networking to generate easy-to-close referral sales.  Read more

Can Spotify Stem Its Losses?

Leaked financials suggest the start-up is unsustainable. Here are a few ideas on how Spotify can get in the black.  Read more

The Future of Your Office Is Wireless

Next year new devices will start to come to market that will make your desk a whole lot less cluttered.  Read more

4 Creative Ways to Grow Your Business Using the Web

Take your business further than your budget. Think imaginatively to market your business online.  Read more

Google Plus: The Most Under-Appreciated Must-Use Social Media Tool

Here's what you need to know about rolling out your small business on Google+.  Read more

How to Choose the Best Platform for Your App

Do you develop on Apple iOS, Google Android, or Windows? Or all of the above? Check out the pros and cons for the major platforms.  Read more

Do One Thing & Do It Better Than Anyone Else

Become the best darn whatever-you-are that you can be. Set aside your other good ideas. The rest will follow.  Read more

6 Tips for Mastering Your New LinkedIn Profile

Notice anything different on your LinkedIn profile page? It's not your imagination--and it needs your attention. Here's what you need to know.  Read more

Using Social Media to Power Community

Social media isn't just a communications tool. According to Doug Ulman of Livestrong, social media done right can propel a community forward.  Read more

Guy Kawasaki: Enchant Customers Like Apple, Zappos & Virgin

Investor and author Guy Kawasaki says the business world needs more charm. Here's his 10-step formula to enchant customers--and build a great big company.  Read more

Secrets to Better (and Cheaper) Online Marketing

Hubspot founder Brian Halligan says you can quintuple your website's traffic--without spending a ton on Google ads and email marketing. Here's how.  Read more

Simple Tips to Make Your Website Look More Credible

Credibility makes--and breaks--online businesses. Here's how a newcomer in a competitive industry can build trust with customers.  Read more

How to Do Social Media Right: 5 Tips

Three Inc. 5000 companies reveal real-life stories about how they've successfully tackled social media.  Read more

The New Rules of Viral Videos

They're getting longer and funnier--and they're barely recognizable as advertisements.  Read more

8 Ways to Improve Your 'About Us' Page

Chances are, it's one of the most-visited pages on your site. It's probably also the weakest. Here's how to fix it.  Read more

7 Web Tools Every Start-Up Needs

Whether you're just starting up or need a way to manage existing operations, these tools have you covered.  Read more

5 Steps to Building a Million-Dollar App

Author Chad Mureta explains all you need to know to make your app a success.  Read more

Study: Social Media Just Doesn't Sell

A new study finds just 1% of sales come through social sites. Are you spending too much time on making your brand look great on social media?  Read more

4 Secrets to Building an Online Community for Your Business

You don't need a storefront on Main Street to create a cozy community for your start-up; you can do it online. HootSuite's community manager explains.  Read more

4 Long-Lasting Smartphones

Don't get stuck with a fancy--but battery draining--device. Check out these handsets that are built to last.  Read more

Deeper Look: Tesla's Big Loan Fumble

Tesla and Fisker each faced a cash crunch with huge ramifications. Can electric automobile start-ups actually make it?  Read more