Does Facebook Work for B2B Marketing?
Some firms have had success, while others say the social network does little for them. Inc.com talks to Facebook's small business director to learn more. Read more
Managing Technology
Recent Managing Technology Articles
7 Ways to Tell Stories (Truthful Ones) to Sell Online
Want to make social media work for you? Tell a story. A personal, honest one about you, or an employee. Not effective? Try again. Read more
Why You Need Marketing Automation Software
Don't know what marketing automation software is? This sales tool will help you turn prospects into buying customers. Read more
Make Your Writing Pop: 8 Tips
With email and social media, everyone writes all the time now. Are you any good at it? Here are eight ways to improve. Read more
Photos Are Social Media Gold
Here are five ways to use images to grow your follower base on social media. Read more
Gilt Groupe's Kevin Ryan: What Works, And Doesn't Work, in Flash Sales
The online retail pioneer explains why he stepped down as Gilt CEO, and offers his predictions for the fate of the much-hyped industry. Read more
5 Mistakes You're Making Online
For a powerful online presence, what you don't do is as important as what you should be doing. Read more
Reality Check: 5 Entrepreneurial Myths Busted
In many ways, starting a business will be nothing like what you expect. One founder reflects on his top five reality checks. Read more
3 Social Media Lessons From Marco Rubio's Awkward Televised Water Grab
Here's what Poland Spring got right--and wrong--when its bottle landed in a viral video. Read more
5 Reasons to Stop Checking Facebook at Work
A handful of studies confirm what you likely already suspected: Your Facebook habit is hurting you--in more ways than one. Read more
You Know Less About Your Web Analytics Than You Think
Take control of your analytics--make sure you haven't fallen into one of these six common traps. Read more
8 Tips to Prevent a Social-Media Meltdown
You can ignore social media, but that won't make it go away. Here's how to manage when it goes off the rails. Read more
The Best Content Marketing Is Free
You could outsource this marketing, or you could tap a rich--but free--source of content right in front of you. Read more
Too Big to Ignore: The Data Revolution
Data is changing business as you know it. Check out this excerpt from the forthcoming book, Too Big to Ignore: The Business Case for Big Data. Read more
3 Simple (and Free) SEO Tips
Here's how you can get your website found--even if you're not an expert in SEO. Read more
Why Gilt Could Kill Traditional Luxury Retail 
The co-founder of Gilt Groupe on the evolution of retail and the harsh reality of "showrooming." Watch video
3 Rules of Success in Online Marketing
How Gilt Groupe uses every and all social media platforms to build the Gilt brand. Watch video
How to Use Pinterest to Drive Sales
Likeable Media co-founder Dave Kerpen explains how Etsy and other businesses are already doing e-commerce on Pinterest. Watch video
Help Your Business Get Social: 3 Free Tools
Get a lot of bang for no bucks with these free business-oriented platforms. Read more
E-commerce Tops $1 Trillion in 2012
This is probably the most important stat you'll see this year. The question is, what's your game plan now? Read more
Work is Good. Spread the Word.
Let's create a vast tide of workplace optimism to make the world a better place. Read more
Review: Business-Ready Tablets
Four new tablets designed for serious work. Read more
Top 5 Start-up Acquirers of 2012
Large companies spent a collective $84 billion to buy tech start-ups last year. Check out who made the most deals and what motivated them. Read more
VC Obsession: Connected Health Start-ups
According to one estimate, funding for digital health start-ups soared 46 percent in 2012. Check out some of the companies on the receiving end. Read more
Tech Trends: New Ways to Connect
The skinny on new business-card alternatives. Read more
Why You Need to Consider Children's Privacy
Is there a chance that children under 13 are surfing your website? You may be violating the Children's Online Privacy Protection Act. Here's what you need to... Read more
7 Easy Ways to Upgrade Your Office
Out with the old, in with the new! Get a jump on spring cleaning by swapping out some of your outdated technology. Read more
5 Easy Steps to Get Started on LinkedIn
If your customers are other businesses or have specific industry interests, you might want to give LinkedIn a second look. Read more
5 Apps I Wish Existed
Contributing editor John Brandon could use a few good mobile apps to make his life easier. Any takers on these ideas? Read more
Super Bowl Monday: How to Deal with Hungover Employees
Sunday's Super Bowl parties often lead to a groggy workforce on Monday. Here's how to make the most of those employees who had too much fun watching the big ... Read more
5 Things That Could Slow Apple's Success
Let Apple's example be a lesson to you: Staying on top of your game--no matter how successful you are--is a never-ending struggle. Read more
New Rules for SEO Success in 2013
Measuring SEO success by your ranking position for your favorite keywords means falling behind the curve. Read more
A Little Crazy, a Little Fun: Building the Right Company Culture
You can't position your company as cutting-edge if your employees think it's run-of-the-mill. How we're giving our company culture a boost. Read more
6 Email Marketing Myths
Everyone knows you shouldn't send the same email twice, right? Wrong. Read more
Seth Godin: Why Small Businesses Fail
The famous marketing expert explains how small businesses can hone their market efforts. Read more
