Managing Technology


Recent Managing Technology Guides

Navigating the New Free-Ad Ecosystem

What's a small business to make of Facebook, Google, and HopStop offering up ad space free of charge?  Read more

4 Things to Consider in Your Mobile Strategy

Deciding whether to build a tablet or smartphone specific site requires an evaluation process, but it could be worth the payoff.  Read more

How to Blog to Attract Investors

Venture capitalists and angel investors weigh in on what they're looking for in your company blog.  Read more

The Best Back Office Software for Running Your Business

Last month we told you the best options for front office software. This month we asked the experts to weigh in on back office software to improve your busine...  Read more

The New Rules of Getting Press for Your Start-up

Think Facebook and Twitter are all you need to get the word out about your new business? Here are eight more ways to get some media attention.  Read more

How to Choose the Right Vehicle for Your Business

If you are considering buying company cars or expanding your current fleet, here's a look at three cars worth the investment.  Read more

Deciding Whether Your Business Needs a Mobile App

Mobile applications can be one of the best ways to keep your consumers engaged with your brand as they are on the move. But first you have to decide whether ...  Read more

7 Tools for a Supercharged Documents Suite

Document embedding and web form building can be a necessity when sharing information, and it's hard to find a reliable service that offers premium business s...  Read more

How to Choose a GPS for Your Business

Choosing a GPS for your drivers can be bewildering. This is the time to buy, though, and business owners will have no trouble sticking to a budget if they re...  Read more

How to Combine Foursquare and Your Loyalty Program

Tying a traditional loyalty program to social and location-based check-ins can be an easy way for businesses to attract customers and make money. Here’s ho...  Read more

The Best Front Office Software for Running Your Business

With so many options it can be hard to decide what software will meet your businesses needs. Here are our top picks for front-office software.  Read more

How to Choose a Live Chat Service for Your E-commerce Site

Adding a live chat service to your e-commerce site can simplify communication with your customers. Here's how to integrate this alternative to e-mail and cus...  Read more

How to Use the Cloud as a Disaster Recovery Strategy

The cloud is being used for almost everything but is using it as part of a disaster recovery strategy good for your business? Learn how to decide and implement.  Read more

How to Market Your Business Using Google Places

Pretty much everyone uses Google to find local businesses. Here's how to make sure your company stands out.  Read more

How to Break Into the Daily Deals Space

Groupon—one of the fastest growing companies ever—has proven the formula works with its estimated $750 million IPO. Can you still break into the crowded ...  Read more

How Social Media Has Changed Business Travel

Let's face it: Social networking influences the way we travel, whether on business or for pleasure. Here's how you can make the most of your trip by using th...  Read more

How to Choose a Domain Extension

Gone are the days when .com and .net were your only options when registering a URL for your business. Here are some tips for developing a domain extension st...  Read more

Getting Your Business Organized Using Google

The days of folders and filing are in the past. Here’s why and how to simplify your business life by organizing it in the cloud, using Google products and ...  Read more

How to Create a Mobile Strategy for Your Business

It's not guesswork. Build solutions not just based on features and functions but in accordance to how your customers use handheld devices in their everyday l...  Read more

How to Choose a Cell Phone Plan for Your Business

Every business needs to keep their people connected and communicating. Here is how to select a cell phone plan to meet the needs of your staff while keeping...  Read more

8 Tips for Using Social Blogging to Grow Your Business

Use continuous updates and punchy messages to heighten interest and keep your customers informed about products or services which in turn can boost sales.  Read more

How to Fax Without Paper

Faxing machines are going the way of the beeper. Here are some new faxing tools to save money, time, and paper for your company.  Read more

How to Use Game Mechanics to Reward Your Customers

Your customers hoard airline miles and covet their status-symbol black American Express. What was once called "consumer incentives" is now known as "gamifica...  Read more

A Guide to Starting Your Small Business Blog

Though time-consuming, blogging about your business has its benefits. Here are four tips to help you get started.  Read more

10 Things to Look for in a Web Hosting Service

Here's a look at the kinds of questions and issues you want to think about before deciding where to host your website.  Read more

How to Find the Right Employees to Be Your Brand Ambassadors

Here's how to promote your company's message through your most passionate and social-media-savvy employees.  Read more

How to Install a Remote Access App on Your iPad

Want to be mobile worker without losing your files? Access your desktop from anywhere with a touch of a button.  Read more

How to Use Augmented Reality in Advertising

Combining the digital and physical worlds, augmented reality offers brands a unique new opportunity to interact with consumers. Here's why it's worth a shot.  Read more

How to Host a Virtual Event

Virtual and hybrid events could be the future of corporate event planning. Here are four ways to ensure the success of your virtual event.  Read more

10 Pros and Cons of Using Groupon

Group buying may be all the rage among consumers. But does is really make good business sense? Yes it can if you design the promotion just right for your com...  Read more