Selling on Value Rather Than Price
Don't want to compromise on price? Experts explain how to stay competitive based on the value of your product or service to consumers. Read more
Marketing New Ideas
Selling Bacon and Beer Cupcakes
Four entrepreneurs suggest marketing strategies for Butch Bakery. Read more
10 Takeaways From TED 2011
Being wrong is as essential to life as being right, the rise of the "filter bubble," and other ideas from the annual ideas summit that are worth repeating. Read more
A Perky New Start-up
Meet the founder of a new product called Perky Jerky, coming soon to a supermarket near you. Read more
Recent Marketing New Ideas Articles
A Valentine's Day Guide to Wooing the Media
It's not unlike developing a romantic relationship: You'll need wit, persistence, and a good deal of charm to be successful. Read more
Reignite Your Passion for the Business: 6 Tips
Somewhere along the way you lost the thrill of running your own business. Here's how to get it back. Read more
8 Nuggets of Wisdom Every Entrepreneur Needs
Advice to help you be more confident, manage more effectively, and sell more than you think you can. Read more
The Business of Building a 'Honey Badger' Empire
Honey Badger don't care. But its creator does--and he's hoping he can build a business around the most fearless mammal on earth. Read more
Why the World Drinks Espresso
How did coffee go from a cheap commodity to a gourmet drink? You have this man (and several other innovators) to thank. Read more
How Pinterest Really Makes Money: Should You Care?
How else did you expect the site to make money? My company uses the same business model--and there's nothing unethical about it. Read more
The 9 Most Common Start-up Mistakes
Mistakes are a great way to learn. But why not skip the pain and suffering yourself--at least on these 9 mistakes. Read more
I Love You, You’re Fired
What do you do when the product you conceived, nurtured and loved, fails to thrive? Read more
How the Super Bowl Shortchanged the Web
Streaming the Super Bowl was smart. Turning it into a second-tier version of the event? Not so much. Read more
How to Be Small and Scrappy — and Win
When you're up against some of the biggest competitors in the industry, you need to learn to play the game differently. Read more
ADVERTISEMENT
FROM OUR PARTNERS
ADVERTISEMENT
Select Services
- Forced to pay more?
- Salesforce costs up to 65% more than Microsoft Dynamics CRM. Compare.
- Collaborate in the cloud with Office, Exchange, SharePoint and Lync videoconferencing.
- Begin your free trial at Microsoft.com/office365
- Get on the same page
- Show and tell by sharing your screen instantly at join.me. Free.
- Shred No-Handed!
- Hands Free Shredding From Swingline Lets You Do More Productive Things!
- Winning new customers?
- SMB experts share their secrets at PersonallyPB.com/smb
- Turn Fans into Customers
- Social Campaigns from Constant Contact. Sign up now - it's free!
