Marketing New Ideas




Recent Marketing New Ideas Articles

Coming Soon: The Earth, Live From Space

Meet the scrappy young start-up aiming to be the first to offer streaming video of Earth from the International Space Station.  Read more

Small Business Survey: Best Ideas, Biggest Challenges, and New Year Resolutions

SurePayroll president Michael Alter writes about small business sentiment as we turned the corner into 2013.  Read more

Inside a Successful Celebrity Ad Campaign

A big name and a pretty face help--but there's much more that goes into making a celebrity endorsement work.  Read more

So You Want to Write a Business Book...

Inc.com columnist and five-time author Phil Simon reflects on five hard-won lessons every aspiring writer needs to know.  Read more

3 Must-Have Goals at Tech Trade Show CES

Adjust your goals and strategies at industry trade shows as your company's needs change.  Read more

4 Innovations Apple Should Tackle in 2013

Apple hasn't created an innovative product in years. Here are some ideas.  Read more

The One Innovation Your Competitors Can't Steal 

The founder of Shake Shack divulges how he's built a moat around his hospitality business, and prevents copy cats.  Watch video

Foursquare's Dennis Crowley: 'Our First Instinct Was That We Broke Something' 

The Foursquare co-founder describes how he adjusted the app in response to the way people used it (differently than he expected).  Watch video

Make an Effective Mobile Web Site 

Don't just shrink your site for mobile viewers, says AnswerLab CEO Amy Buckner Chowdhry.  Watch video

Mashable's Pete Cashmore: 'I Obsessively Looked at the Numbers' 

Pete Cashmore founded Mashable in 2005, when he was 19 and lived in Scotland with his parents. Today, the social media news site is read by millions of peopl...  Watch video