Think of it as part marketing, part market research. Here's why a launching a contest for other start-ups is a smart business move. Read more
Marketing New Ideas
Recent Marketing New Ideas Articles
Want to scale quickly? Meet the young entrepreneur who did it after he turned down a $200,000 check on "Shark Tank." Read more
SurePayroll president Michael Alter writes about small business sentiment as we turned the corner into 2013. Read more
The Foursquare co-founder describes how he adjusted the app in response to the way people used it (differently than he expected). Watch video
Pete Cashmore founded Mashable in 2005, when he was 19 and lived in Scotland with his parents. Today, the social media news site is read by millions of peopl... Watch video
Inc.'s Leigh Buchanan talked to Clickable founder David S. Kidder about "The Start-up Playbook," his upcoming book of interviews with seriously-accomplished ... Read more
A handful of prominent tech VCs didn't make any early-stage start-up investments in 2012. Is it time for founders to worry? Read more
On one day Cyrus Massoumi went door-to-door hawking ZocDoc, the doctor-appointment scheduling site, security guards kicked him out. Watch video
Today, both record labels and individual artists come to Zumba. Hip-hop star Pitbull created a special Zumba mix of a track from his album Planet Pit, and Zu... Read more
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