Ask Questions That Are Easy for Your Community to Answer 
Likeable Media CEO Dave Kerpen gives examples of humorous questions you can ask to inspire responses on social media. Watch video
Marketing
Recent Marketing Articles
Ask Questions That Are Easy for Your Community to Answer
No. 1 Marketing Mistake You're Making
Marketers need to inject a bit of this into their efforts to catch the most customers. Read more
How to Get Anyone's Attention
With all the noise today it's difficult to get someone to give you the attention you deserve. Here are three tips sure to get you noticed for the right reasons. Read more
Yelp's Jeremy Stoppelman: 'What the Hell Am I Doing?'
When Yelp launched in 2004, Jeremy Stoppelman and his co-founder thought they were super geniuses. But the site flopped. Watch video
8 Reasons Not to Hire a PR Firm
If you find yourself agreeing with any of these statements, save your money. A PR firm isn't for you. Read more
Marketing Lies & What They Really Mean
Find out what the top ten marketing messages really mean to your customers. Read more
Creatively Kill the Competition: 5 Tips
Vying to emerge ahead of your rivals? Here's what you need to know. Watch video
The Perfectly Optimized Press Release
If you want your press release to pop on search engines, hence increasing brand exposure and referral traffic, use these five easy tips. Read more
5 Smart Ways to Use Holiday Downtime
With these five tips, you can make the most of the holidays to prepare you for the coming year. Read more
Don't Delete Negative Comments. Say 'I'm Sorry'
Dave Kerpen, CEO of Likeable Media, explains how to best handle customer complaints made public on social media. Watch video
Greeting Card Etiquette: 4 Tips
Don't miss the opportunity to get noticed and make an impression with your seasons' greetings this year. Read more
6 Ways to Get Customers to YES!
Influence your customers to buy from you using these six easy methods. Read more
Distill Your Message to as Few Words as Possible
Your customers are constantly being bombarded with new information. Simplicity has never been more powerful. Read more
Retail Forecast: Lots of Good Cheer
Infographic: This season, shoppers will be out in full force. Here's a look at just how much they're planning to spend. Read more
JJ Ramberg: Turn No Into Yes
Even when a customer says no is the final answer, you can turn that around. JJ Ramberg, host of MSNBC's Your Business, explains how. Watch video
5 Myths of Video Marketing (& How to Overcome Them)
Are you making the most of your online video program? Here are five big misconceptions you should avoid along with effective remedies. Read more
2 Tools That Turn Customers Into Cheerleaders
Incentivizing current customers to buy more and bring in new business is a huge opportunity you can't miss. Read more
4 Ways to Take Advantage of Facebook Mobile Ads
You're a few clicks and a few dollars away from reaching customers on Facebook mobile. Here are four simple ways to do so. Read more
Secret to Video That Drives Traffic (& Business)
Don't just produce a video about your company executives, says Alison Provost, founder of video company TouchStorm. Do something else entirely. Watch video
How to Bring Real-World Experiences Into Your Social Media
Jen Rubio talks about how Warby Parker, where she's head of social media, enlists customers to post pictures of themselves wearing Warby Parker glasses. Watch video
4 Magic Questions That Create Success
These questions, answered in this order, transform you into an irreplaceable resource. Read more
What Should My Marketing Goal Be?
Brian Halligan, founder of HubSpot, answers questions about marketing in the new digital age. Watch video
Do You Give Good 'Push'?
Here's how to use push notifications to engage your mobile customers and build brand loyalty. Read more
How to Get the Perfect Marketing Hire
Brian Halligan, founder of HubSpot, talks about his simple guide for hiring the next generation of marketing employees. Watch video
A New Way to Think About Your Customers
Brian Halligan, CEO of HubSpot, talks about how to reach customers and keep them coming back to your company site again and again. Watch video
