The Future of Sales Technology
Salespeople are always the early adopters. Here's where they (and you) are heading. Read more
Marketing
Recent Marketing Articles
Cars: The Next Big Advertising Platform?
Connected cars are taking mobile marketing to a whole new level. Here's what to expect. Read more
5 Tips for Rocking Your PR Around the Holidays
While your competitors are slowing down for the holiday season, here's why to ramp up your public relations--and five pro strategies for doing so. Read more
Don't Make This Common Year-End Mistake
The world may seem to slow between Christmas and New Year's, but it doesn't stop. And neither should your business. Read more
JJ Ramberg: Get Your Gift Noticed 
The host of MSNBC's Your Business says now might not be the right time to send clients gifts. Here's why. Watch video
5 Most Inspirational Videos of 2012
These five short videos will remind you what's important in life and work. Read more
Move Your Client Conversation Forward: 3 Tips
The key to cross-selling is understanding the client's needs. Read more
5 Reasons Leadership Falls Flat
Although these errors are surprisingly common, they're easily overcome. Here's how. Read more
Gifting Customers: Dos & Don'ts
If you're sending a holiday gift to a customer, make sure it will build a better relationship. Read more
When Company Leaders Go Astray
Not all press is good press. Just ask McAfee. What should a company do when its leader, founder or endorser goes off the rails? Read more
How To Commandeer a Trade Show: 4 Tips
Don't have $35,000 for trade-show real estate? No problem! These guerrilla marketing tips will get you noticed anyway. Read more
The Key to a Winning Sales Message
Sales messages must show, rather than tell, why customers should buy. Read more
6 Tips for Maximizing Corporate Gifting
Don't let your corporate holiday gifts go unnoticed. Follow these tips to properly show your appreciation. Read more
Keep It Real: How to Stay Authentic As You Grow
As a business grows, it's important to maintain the authenticity that consumers fall in love with. Read more
How to Land a Celebrity Co-founder
The founders of celebrity-backed businesses like Shoedazzle and BeachMint share their secrets for landing a celebrity co-founder. Read more
Ask Questions That Are Easy for Your Community to Answer
Likeable Media CEO Dave Kerpen gives examples of humorous questions you can ask to inspire responses on social media. Watch video
No. 1 Marketing Mistake You're Making
Marketers need to inject a bit of this into their efforts to catch the most customers. Read more
How to Get Anyone's Attention
With all the noise today it's difficult to get someone to give you the attention you deserve. Here are three tips sure to get you noticed for the right reasons. Read more
Yelp's Jeremy Stoppelman: 'What the Hell Am I Doing?'
When Yelp launched in 2004, Jeremy Stoppelman and his co-founder thought they were super geniuses. But the site flopped. Watch video
8 Reasons Not to Hire a PR Firm
If you find yourself agreeing with any of these statements, save your money. A PR firm isn't for you. Read more
Marketing Lies & What They Really Mean
Find out what the top ten marketing messages really mean to your customers. Read more
Creatively Kill the Competition: 5 Tips
Vying to emerge ahead of your rivals? Here's what you need to know. Watch video
The Perfectly Optimized Press Release
If you want your press release to pop on search engines, hence increasing brand exposure and referral traffic, use these five easy tips. Read more
5 Smart Ways to Use Holiday Downtime
With these five tips, you can make the most of the holidays to prepare you for the coming year. Read more
Don't Delete Negative Comments. Say 'I'm Sorry'
Dave Kerpen, CEO of Likeable Media, explains how to best handle customer complaints made public on social media. Watch video
Greeting Card Etiquette: 4 Tips
Don't miss the opportunity to get noticed and make an impression with your seasons' greetings this year. Read more
6 Ways to Get Customers to YES!
Influence your customers to buy from you using these six easy methods. Read more
Distill Your Message to as Few Words as Possible
Your customers are constantly being bombarded with new information. Simplicity has never been more powerful. Read more
Retail Forecast: Lots of Good Cheer
Infographic: This season, shoppers will be out in full force. Here's a look at just how much they're planning to spend. Read more
JJ Ramberg: Turn No Into Yes
Even when a customer says no is the final answer, you can turn that around. JJ Ramberg, host of MSNBC's Your Business, explains how. Watch video
5 Myths of Video Marketing (& How to Overcome Them)
Are you making the most of your online video program? Here are five big misconceptions you should avoid along with effective remedies. Read more
2 Tools That Turn Customers Into Cheerleaders
Incentivizing current customers to buy more and bring in new business is a huge opportunity you can't miss. Read more
4 Ways to Take Advantage of Facebook Mobile Ads
You're a few clicks and a few dollars away from reaching customers on Facebook mobile. Here are four simple ways to do so. Read more
Secret to Video That Drives Traffic (& Business)
Don't just produce a video about your company executives, says Alison Provost, founder of video company TouchStorm. Do something else entirely. Watch video
How to Bring Real-World Experiences Into Your Social Media
Jen Rubio talks about how Warby Parker, where she's head of social media, enlists customers to post pictures of themselves wearing Warby Parker glasses. Watch video
