The DBA Success Formula

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Donna Amos is a fellow coach who has supported small business owners for 22 years. She is also the founder of the fabulous solopreneur's resource, The International Association of Solopreneurs.
I asked Donna to be my guest blogger today and, wow! What a wealth of information she is. I hope you enjoy Donna's insights as much as I do! Donna demonstrates the ideal model of the Million-Dollar-Mindset in her DBA Formula for success.

The DBA Formula is simple:
Decide you will never give up
Believe you will achieve your dreams and then take
Action.

Achieving goals can be seen as a compound process. You set goals with your conscious mind but you achieve them with your subconscious mind or that part of yourself that exists below the surface of your waking life.

One of the biggest obstacles a solopreneur faces is whether she truly
believes she can achieve her goals. In other words, if your belief in yourself (at the core
subconscious level) is not equally as strong as your decision and passion, it is unlikely that you will ever hit your goals.

How do you go about fostering belief in yourself?

Use tools such as affirmations, future letters and dream boards to send the right message to your subconscious mind and begin to change your non-supporting habits. The Law of Attraction shows you how to plant your seeds and allow them to germinate. But your work is not done; you must then embrace the Law of Action. Sitting on your butt and waiting for your dreams to fall into your lap can result in a trip to the poor house. Consider the situation in terms of a gardening metaphor: once you plant the seeds, their future growth depends on your ability and commitment to nurture the plants with water, sunlight, fertilizer and regular weeding. Your business requires the same kind of nurturing care. You must take action. It doesn't have to be perfect; you will adjust as you get feedback. Without action, however, you will not move forward. Just like without the proper conditions and care, plants will wither and die.

A committed decision is one of the three foundational pillars upon which your successful business is built. The first step in building a successful business is to make a decision to do so. Many small business owners jump into business and focus immediately on how to get clients, how to make money, and how to market. These are important elements but the first step to a successful business of making a conscious decision to do so has been left out of the process. Think about that for a moment. In many cases small business owners actually have said to themselves, if this doesn't work then I will.... plan B. Their decision to achieve that success seems less than whole-hearted. They're already thinking about a fallback position.

Success begins with that committed decision — a promise to yourself -- that you will do whatever it takes to achieve your dreams.

A committed decision is only the first step and requires a mindset with an unshakable belief that you have what it takes. Believing in yourself, your skills and resources are critical to your success. Your belief in yourself will determine your self-confidence. Your self-confidence determines your ability to take the necessary action for success. If you don't believe you can achieve it, you've set yourself on the path of a self-fulfilling prophecy. You will sabotage yourself to ensure that in fact you do not succeed.

"There is a difference between WISHING for a thing and being READY to receive it. No one is ready for a thing, until he believes he can acquire it. The state of mind must be BELIEF, not mere hope or wish. Open-mindedness is essential for belief. Closed minds do not inspire faith, courage, and belief." Napolean Hill

The Importance of Belief

Now that you have made a committed decision, the next step is to build your belief that you can achieve what you want in your business and life. The very fact that you can conceive of something in your mind and believe that you can do it means that you can.

That is powerful! If you find yourself saying, I am committed and I think I can do this but I am not experiencing the success I anticipated, it is likely that you have a disconnect.

The disconnect comes into play like this. Think of your belief in yourself and your abilities as if they are the size of golf ball; everything you believe about your skills, ability and worthiness fits into that golf ball.

Now think about your goals. Imagine that you have big goals -- so big they fill up an exercise ball. Do you see the disconnect? If your belief in your ability to reach your goals is the size of a golf ball, there is no way you can achieve goals that are as large as an exercise ball. No matter how close you get you will find a way to sabotage yourself because you don't truly believe you can reach those goals. You will be stuck in the mindset that the size of your ability is not adequate for achieving the big goals that you're after. That lack of belief will prevent you from taking big action necessary for success, which is the final step in the DBA formula.

If you have never read Think and Grow Rich by Napoleon Hill, I encourage you to do so. The premise of the book is simple yet powerful: if you can conceive something in your mind and believe it to be true, then you can achieve it. Hill makes the case that it is scientifically impossible to create something in your mind, to believe that you can do it and then not be able to do so.

The power of your mind is truly amazing. The more you believe in yourself and your abilities, the more likely you are to accomplish your goals and reach your dreams.

To change your physical world, you first need to change your mental one. Your life is the exact outward expression of your beliefs, thought patterns and visualizations. Take control of your thoughts right now. Using exercises like visualization will help you to expand your beliefs. This requires some honest work. Examine what your beliefs about your abilities and skills are, and you may begin to understand what is holding you back. Pay attention to your thought patterns,. Identify which ones are getting in your way. Determine where you need to strengthen your beliefs and then practice visualizing yourself doing exactly what you must believe to successfully move forward.

Action is the final step to the DBA Formula.

To take action means we must be motivated. That motivation is ignited by our decision and belief around that decision. Motivation is important because it affects our lives everyday. All of our behaviors, actions, thoughts, and beliefs are influenced by our inner drive to succeed. You have the ability to increase that drive through visualization.

You have made good decisions, you believe you can accomplish that decision, and now you must follow through with action. Without action, a good decision becomes meaningless, for the desire itself can die through lack of an attempt to achieve its fulfillment. That's why you should act immediately on a good decision. Decisions without actions are worthless. Just think of the gardening metaphor. Deciding that plants need water is a good decision, yet it has no value to the plant if the action required is not carried out.

Donna Amos, Solopreneurs Solutions, LLC is the president of the International Association of Solopreneurs.

Last updated: Feb 8, 2010

MARLA TABAKA

Marla Tabaka is a small-business advisor who helps entrepreneurs around the globe grow their businesses well into the millions. She has over 25 years of experience in corporate and start-up ventures and speaks widely on combining strategic and creative thinking for optimum success and happiness.




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