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Diary of a Brand Makeover

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Diary of a Brand Makeover

Desky's strategy: Don't let the face fool you. This is no ordinary man. Beneath this calm veneer of receding normalcy lies a raging cauldron of delectable glee. For too long the world of gourmet food has been the stuff that stuffy is made of. Well no more! There is a courageous new face in the world of gourmet.

And what If that someone was not afraid to ratchet up flavor to preposterous heights, leaving the realm of bland, broken, beaten, and whimpering.

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