Hifn Launches Partner Program

The program features marketing tools and resources for resellers in the iSCSI market.

 

Hifn (NASDAQ:HIFN) has unveiled its partner program for 2008, which features marketing programs and dedicated resources for resellers in the iSCSI market. The new Channel 100 Partner Program for the company's Swarm iSCSI IP SAN storage appliances is composed of three tiers based on annual sales volume.

All three levels of the program -- Fast Start, Freeway and Autobahn -- feature training webinars, lead generation, product spiffs and joint customer visits with Hifn storage experts. The company also provides partners with discounted demo units, public relations and telemarketing support, and event and marketing program support. Autobahn partners receive participation in end-user focus groups and an invitation to the annual President's Table event.

"This program was also built to speed up adoption of new partners while accelerating our current partners' in their drive to succeed and move to the next level," John Matze, vice president of business development at Hifn, said in a statement. "The strong market acceptance of iSCSI technology combined with the market-leading feature set of our Swarm appliance and Hifn's total commitment to the reseller channel create a robust opportunity for our partners."