NETGEAR (NASDAQ:NTGR) has restructured its PowerShift Partner Program to provide its channel partners with higher profits and new tools and services that will facilitate the selling and support of its ProSafe suite of business-class networking products for small and midsize businesses.
The program now includes four membership tiers based upon productivity. The basic tier offers value-added resellers technical support, sales and marketing assistance, and pre- and post-sales support. PowerShift Gold, Platinum and Platinum Plus membership levels offer resellers with higher sales revenue added benefits, including upfront product discounts, dedicated account managers, advanced network configuration technical support, and market development funds.
"Even though the PowerShift Partner Program is consistently one of the highest-rated VAR programs among SMB networking and storage vendors, we are continuing to improve the value we deliver to the channel," John Grady, NETGEAR's director of channel and SMB marketing, said in a statement.