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Guilt-Free Giving

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As an alternative to foil-wrapped chocolates and bottles of wine, Lakewood, N.J.-based CharityChoice is giving its business customers a chance to send charitable gift cards to coworkers and clients this holiday season.

By accessing a Web-based customization suite, company representatives can choose a gift card design, designate a sum for a donation, and select a charity from over 100 available organizations. Gift givers can also opt to let recipients choose the charity themselves, and create a gift card redemption page with a company logo and a customized link. All donations are tax deductible.

To order a gift card or to get more information, go here.

Creative Projects

This week, Hewlett-Packard announced a new service to facilitate small-business marketing projects. The HP Creative Studio for Business is a Web-based program that allows customers to create marketing materials, from company logos to promotional products.

Through the service, small-business users can access Snapfish HP, Logoworks by HP and the HP Activity Center from one site. Templates for creating invitations, Web sites, flyers and business cards are available, along with a logo design program. Do-it-yourself logos can be created for free, while custom designs are available starting at $300.

Starting in November, Creative Studio will include personalized brand design consultation services through MarketSplash HP. Small-business clients will also be able to choose between a self-printing option or mail delivery.

The service is available here.

Boomer Business Tips

The Small Business Administration has launched a Web site catering specifically to 50-plus entrepreneurs. Designed to encourage baby boomers to start new ventures, the site includes a self-assessment feature, financial information and success stories of older business owners.

Among the free resources are tips on getting a business started, information on federal small-business loans, links to online training resources and advocacy groups, and an online suggestion box for improving the service. The site also lists the risks and benefits involved in launching a business after 50.

The new site is here.

Last updated: Oct 8, 2008




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