3 Simple (and Free) SEO Tips
Here's how you can get your website found--even if you're not an expert in SEO. Read more
Online Marketing
Fix Your LinkedIn Profile: 6 Steps
Somewhere along the line, you started treating your profile more like a resume. It's time to fix that. Read more
7 Simple Social Media Moves That Work
Likeable founder Dave Kerpen personally responds to thousands of Tweets, emails, and messages every day. Crazy, or genius? Read more
8 Killer Online Marketing Campaigns
What makes one online campaign memorable? Eight young entrepreneurs weigh in on their favorite campaigns--and why they work. Read more
Be Honest: Do You Have a Social Media Strategy?
You wouldn't start an ad campaign without a strategy. You shouldn't post on Facebook without one, either. Read more
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Online Marketing
Your company must have an effective online presence. Exploit social media, email, community building, and more to increase your sales.
Recent Online Marketing Articles
Build Trust and Authority in Google Search
Here's what you need to know about Google's Hilltop algorithm and how to use it to your advantage. Read more
All Signs Point to 2014 Twitter IPO
With 2014 revenue projects nearing $1 billion, analysts expect a public offering. Turns out, Twitter is putting all the right wheels in motion to IPO in a year. Read more
Why You Shouldn't Trust Hootsuite's Auto-Scheduler
Marketers can't trust predictive algorithms unless they understand exactly how they are built. Read more
Dislike: How Not to Treat Your Customers on Facebook
The two owners of Amy's Baking Company Boutique & Bistro clearly need some training in social media. Here's what they got wrong. Read more
6 Myths About Social Media Marketing
Here's why your company's Twitter, Facebook, LinkedIn, YouTube, and other social media campaigns aren't performing as well as they could be. Read more
YouTube Subscriptions: New Revenue Stream for Your Brand?
The world's biggest video site will start charging viewers to watch some premium content. Here's what it could mean for your business. Read more
If You Can Only Do One Thing With Social Media, Make It This 
Here's how Dave Kerpen, the CEO of Likeable Local, recommends you get started with Facebook, Twitter, and LinkedIn. Watch video
7 Ways to Create an Awesome LinkedIn Group
If this guy can build a thriving group on industrial water treatment (no, really), you can be master of your own niche on LinkedIn. Read more
Evan Williams's Start-up Secret: Just Hang On
The co-founder of Twitter and Medium, perhaps best known as @Ev, explains the power of conviction when starting a company through tales of his ups and downs ... Read more
Why Real-Life Relationships are Key to Social Media Success
Don't stop at 140 characters and thumb-ups. Your online relationships should impact your real-world business--for the better. Read more
Inbound Marketing Is No Panacea
Inbound marketing is a tool in your toolkit rather than a replacement for traditional sales and marketing. Read more
Is Social Media Advertising or PR?
PR excels at messaging, but advertising focuses on results. So where does that leave your social media marketing? Read more
Are You Punishing Perfectly Good Job Candidates?
Sure, you can find out what your candidate was like five years ago. But maybe you shouldn't care. Read more
7 Things Marketers Should Know About Tumblr
As the 32nd most popular website in the world, Tumblr is a big opportunity. But you can't approach it as you would other marketing strategies. Read more
Are You Too In Love With Social Media?
Social media marketing shouldn't happen in a vacuum. How to integrate offline and online strategies. Read more
