8 Social-Media Blunders to Avoid
Are you still making these major social media mistakes? Here's how to stop, or at least control the damage. Read more
Online Marketing
Recent Online Marketing Articles
Online Marketing Success Gone Wrong?
This is one entrepreneur's story on how a magazine article about his company was more than he bargained for. Read more
7 Secrets of YouTube Marketing
Culled from data on 30,000 businesses, here's what works--and what doesn't--on YouTube. Read more
6 Free or Cheap Ways to Protect Your Online Reputation
What happens on the Internet, stays on the Internet. Don't let your reputation go undefended. Read more
'I Don't Think We've Figured Social Media Out Yet' 
William Cyr, the CEO of Sunny Delight Beverages, talks about how social media has changed marketing to teens. Watch video
Easy Ways to Up Your Social Media Game
Sprout Social CEO Justyn Howard explains what it takes to truly engage customers--and build better relationships via social media. Read more
Forget the Phone, Facebook. Just Charge Users
Zuckerberg reveals the much-rumored Facebook phone. The problem? It's likely banking on the same old revenue strategy--ads. Read more
Report: Who's Using Social Networks
Gain a deeper understanding of where your target audiences are spending time on social networks. Read more
6 Steps to Host a Successful LinkedIn Group
It's easy for neglect, spammers and poor practices to devalue a LinkedIn Group. Get back on track with advice from some pros. Read more
Digital Marketing on a Shoestring
One of the best channels for bootstrapped entrepreneurs is digital marketing. Here's how to do it right. Read more
Make Your Website Rock: 3 Tools
These three tools will help you get more more subscribers, better engagement, more useful content on your website. Read more
Attract a Huge Crowd With LinkedIn
Don't let your virtual and live events be a bust. Use these LinkedIn event-marketing strategies to create your A-list and fill those seats with just the righ... Read more
IBM's Hilariously Awful Tablet Ad
If you're going to advertise on a tablet app, fit your message to the medium. Read more
That's So 2012: Have Pinterest, Foursquare and Groupon Peaked?
Do you fall for social media marketing trends? Slow down and learn from a few whose stars may be fading. Read more
Where You Should Market Online
A recent study outlines online channel and social media activity for 33 different industries. Read more
3 Reasons Start-ups Should Consider Crowdfunding
Do you have a great idea but intimidated by the difficulties of getting started? Here are three ways crowdfunding can help you. Read more
7 Things You're Doing Wrong on Pinterest
Have you made any of these mistakes? If so, you're not benefitting from Pinterest as much you could be. Read more
I Lost $60-Flippin'-Thousand Dollars? Don't Let This Happen to You
Avoid these common--and very painful--digital marketing scenarios that can lead to thousands of wasted dollars. Read more
How to Evaluate a Market Strategy
These seven characteristics of market strategies actually generate sales. Read more
Want a Solid Online Reputation? Curate Yourself
The Web is a one-stop shop for people who want to learn about you. Make sure they find the best version of you with these tips. Read more
Watch Out Google! You Have Competition
Which of the top two search engines drive the most user engagement in terms of click-through rates? You might be surprised. Read more
Facebook Sponsored Posts: Do They Work?
Can Facebook's sponsored stories help your marketing efforts? Maybe, but it's complicated. Read more
Facebook's New News Feed: What's in It for You
CEO Mark Zuckerberg claims the facelift will make Facebook the "best personalized newspaper in the world." Here's what it means for brands. Read more
Optimize for Facebook's Graph Search
Bring your business to the front of the pack in Facebook Graph Search using a few optimization techniques. Read more
SEO Strategy: Link Building Gets a Facelift
The search game has changed, and success by simply building a high number of links is an SEO relic. Read more
New Ways to Advertise on Social Media
Can't keep up with all the updates from Facebook, Twitter, LinkedIn, and YouTube? Read on for latest changes you should know about. Read more
Oops: 10 Common Mistakes on Twitter
Even advanced users make basic mistakes on Twitter. Don't be one of them. Read more
Selling in the Post-Internet Age
The Internet has utterly transformed the way that companies buy and sell. Read more
Hard Truth About Search Optimization
Search is key to online marketing, but it can't do everything for you. The fact is, most clicks from search go to a just a handful of websites. Read more
Perfect PR and SEO Relationship: 3 Tips
Collaboration between PR and SEO teams can lead to new content, better publicity, and even new business. Here's how to make it work. Read more
How My Site Gets Tons of Traffic From Pinterest
My company, Greatist, is the fastest growing health-and-wellness site on the Web. We wouldn't have that label without these tricks for using Pinterest. Read more
Create Your Own Active Online Community
Google+, Facebook, and LinkedIn can provide a lucrative opportunity if you can attract an engaged audience. Here's how to do it. Read more
Does Facebook Work for B2B Marketing?
Some firms have had success, while others say the social network does little for them. Inc.com talks to Facebook's small business director to learn more. Read more
7 Ways to Tell Stories (Truthful Ones) to Sell Online
Want to make social media work for you? Tell a story. A personal, honest one about you, or an employee. Not effective? Try again. Read more
Make Your Writing Pop: 8 Tips
With email and social media, everyone writes all the time now. Are you any good at it? Here are eight ways to improve. Read more
