5 Things Not to Do in the New Year
Getting rid of old habits and old ways of thinking is just as important as committing to new ones. Read more
Online Marketing
Recent Online Marketing Articles
6 Ways Business Could Change in 2013
At long last, the fax machine may finally die. Read on for more shifts next year that may change how you do business. Read more
Make an Effective Mobile Web Site 
Don't just shrink your site for mobile viewers, says AnswerLab CEO Amy Buckner Chowdhry. Watch video
Gain More Digital Market Share in 2013
Focusing on these four major trends next year can up your credibility online and on mobile devices. Read more
2013 Trend: Social Media Will Get Bigger
Facebook just hit 1 billion users. Brace yourself for the backlash. Read more
New LinkedIn Profile Changes Made Easy
LinkedIn keeps changing things up. Frustrating? Maybe. But if you want a power-profile make sure to check out the most recent changes. Read more
The Future of Sales Technology
Salespeople are always the early adopters. Here's where they (and you) are heading. Read more
5 Tips to Become a Click Magnet
Living on the edge of the Web is no place for an ambitious start-up. Get noticed and boost your pageviews with these tips. Read more
Cars: The Next Big Advertising Platform?
Connected cars are taking mobile marketing to a whole new level. Here's what to expect. Read more
5 Epic Tech Fails in 2012
These products and innovations once seemed so full of promise. Not so much anymore. Read more
How to Get More Social Media Followers
Likeable Media founder Dave Kerpen says one group of people is more important--and more readily accessible--than any other. Watch video
2013 Trend: Customers Will Get in Your Face
Used to be you had to please your customers, your investors, and the press. What happens when your customers are your investors and your press? Read more
2013 Trend: An App for Every Waking Minute
Do you have a mobile strategy? Even if you do, you probably need a new one. Read more
9 Mistakes You're Making on LinkedIn
What separates the master networkers from the amateurs? The former tend not to make these mistakes. Read more
How Not To Get Duped by a Consultant
We learned the hard way how not to hire a digital marketing agency. What you can gain from our mistakes. Read more
Novices Guide to Running a Webinar
Make the most of your next webinar with these four steps. Read more
4 New Pinterest Tools to Try
If you're not yet tracking your performance on Pinterest, you should. These useful tools can help. Read more
Dave Kerpen: 'Heavy-Handed Sales Messaging Just Doesn't Work Any More'
The trick to generating sales with social media, says Likeable CEO Dave Kerpen, is to use natural human language. Here's how. Watch video
Google+ Communities: New Social Option for Businesses
Like Facebook, now Google+ offers a way to connect with--and presumably market to--like-minded people. Read more
2013 Trend: Ads Will Be Articles & Vice Versa
Forget banners and pop-ups. Instead, connect with consumers via blogs, videos, white papers, and more. Read more
Web Analytics Scorecards--a CMO's Best Friend
A scorecard is a great way to show progress on tactics and hold your team accountable. Here's what yours should look like. Read more
Ask Questions That Are Easy for Your Community to Answer
Likeable Media CEO Dave Kerpen gives examples of humorous questions you can ask to inspire responses on social media. Watch video
Don't Waste Your Time and Money on Email Marketing
Email can be a powerful tool in the marketer's tool kit. Don't get it all wrong. Read more
Your Online Bio, Supercharged
The skinny on three services that help you create personal webpages to encompass your entire online life. Read more
How to Get Anyone's Attention
With all the noise today it's difficult to get someone to give you the attention you deserve. Here are three tips sure to get you noticed for the right reasons. Read more
Customer Gripes: 4 Smart Ways to Respond Online
Do you delve into the fray when you get a bad review or a tweet bashing your service? You should--here are the best ways to do it. Read more
Proof For Skeptics: Cyber Monday is Huge
Here's the backstory on Cyber Monday and what this year's statistics mean for retailers. Read more
4 Business-Friendly Tools From Pinterest
From best practices to marketing buttons and widgets, here are some Pinterest resources to help you get more out of the platform. Read more
Dude, What Happened to Your Marketing Emails?
Turns out, a significant portion of your emails might be going directly into a black hole. Here's what you're doing wrong. Read more
3 Design Principles to Better Your Business
Design is now at the forefront of innovation. Does your company have the best design team it can? Check out how the landscape has changed. Read more
8 Things Wrong with Your Google AdWords Campaign
You may think you're getting good value from your paid Google AdWords campaign, but chances are you could be doing better. Here's why. Read more
The Perfectly Optimized Press Release
If you want your press release to pop on search engines, hence increasing brand exposure and referral traffic, use these five easy tips. Read more
How Social Media Shapes the Conversation Around Israel & Hamas
The Israel Defense Forces sophisticated approach to social media positions Israel as a defensive actor in the conflict in Gaza--and shows the power of the me... Read more
Don't Delete Negative Comments. Say 'I'm Sorry'
Dave Kerpen, CEO of Likeable Media, explains how to best handle customer complaints made public on social media. Watch video
Say Hello to the One-Size-Fits-All Website
You could drive yourself crazy trying to build different versions of your website to fit every screen. Or you could try this strategy. Read more
