Facebook Unveils New Security Features
Social networking site boosts security features in the face of mounting criticism over its efforts to protect privacy. Read more
Online Marketing
Recent Online Marketing Articles
Twitter Users Campaign for a National Entrepreneurs' Day
If one million sign a petition addressed to Pres. Barack Obama, March 20, 2011 could become the first annual day dedicated to entrepreneurs. Read more
12 Tips for Stepping Up Your Social Media Presence
Building customer interest and loyalty online isn't just about Twitter and Facebook anymore. Read more
Facebook Quitters Create an Opportunity
If search results are any indication, more people are looking for ways to shut down their Facebook profiles. A start-up called Diaspora aims to take advantag... Read more
How to Improve Your E-Mail Marketing
Your customers and clients are overloaded with e-mail every day. We asked experts for their tips and tricks for more effective e-mail marketing. Read more
Twitter Business Center to Launch
Twitter is beta testing what is tentatively being called "Twitter Business Center". No word on when it may actually launch publicly. But, this is somethin... Read more
How to Open a (Successful) Food Truck
Want to break into sidewalk entrepreneurship? Here's your guide. Read more
Facebook Juggernaut Rolls On
The social networking site has topped Yahoo to become the web's biggest ad publisher. Read more
8 Ways to Optimize Video Content for Search
Optimizing video for search is easy to overlook and incredibly important. An Inc. 500 CEO tells you how to do it right. Read more
The Truth About Who's Using Twitter
A new report reveals some surprises about who's using the microblogging service, why they love it, and how Twitter can affect your brand. Read more
How to Build a Loyal Blog Following
A blog can be an effective tool to grow your business, but not if no one’s reading it. Find out how to cultivate a tribe of dedicated readers. Read more
Have You Checked Your Facebook Privacy Settings Recently?
A Facebook glitch points up more security problems on the social networking site, while a new survey shows some people (your employees, perhaps?) don't take ... Read more
Constant Contact Gets In Touch
Oh my! Who knew Constant Contact would stir up such emotions? Yesterday I wrote a ... Read more
Reid Hoffman Likes Facebook's Like Button
Reid Hoffman says the social networking site's move to spread across the Web will be good for almost all online start-ups. Read more
Constant Contact Out Of Touch
Who uses Constant Contact anymore? Someone does. Would you believe they actually still have about 350,000 accounts. What a sad statement for a company tha... Read more
Surprised Employer Fires Sex Blogger
A St. Louis blogger thought she went to great lengths to keep her office life and her personal life separate -- but then it all went wrong. A cautionary tale... Read more
How to Use WordPress for Business
If you're looking to expand your brand online with a blog, a website, or both, here's what you need to know about WordPress. Read more
Could You Market Chocolate Filled With Air?
John Scharffenberger and other entrepreneurs offer advice to Bubble Chocolate. Read more
Playing Marketing Games on Twitter
How small businesses can create treasure hunts and other games on the social networking site to boost sales Read more
Online Ads That Follow Your Customers
Scottevest uses behavioral retargeting to bring customers back to its website. Read more
Behavioral Retargeting for Small Business
How services from AdRoll, Fetchback, and Google keep tabs on your website's visitors. Read more
Apple Acquisition News Revealed on LinkedIn Profiles
The notoriously secretive Apple has acquired two companies. News of one deal broke partly thanks to changes in employees' LinkedIn profiles. Read more
Privacy Concerns Continue to Dog Facebook
Several U.S. Senators and the Federal Trade Commission are looking to regulate Facebook and other social networking sites. How does that affect you? Read more
How to Handle Employee Blogging
There is some hesitation about employee blogs because an employee may disclose confidential information, talk negatively of other employees or of the company. Read more
Cheap (or Free) Ways to Grow Your Business
A new survey says most small businesses aren't taking advantage of basic online tools. Read more
Word Of Mouth 2.0
Much is written every day on sites like this advising businesses how to manage customer service online and offline; even better how to... Read more
Social Media: Measuring Your Company's ROI
Many businesses are devoting a lot of time and energy to maintaining a social media strategy, but is the money being well spent. Here's how to measure your s... Read more
Why Social Media Really Is Worth Your Time
It pays off in actual business, not just buzz, says a new survey. And the more time you use it for (and the more experienced you become), the better the resu... Read more
How Facebook's New Features Could Help You
Facebook's latest offerings allow users to see what their friends like as the pals shop, read the news, and listen to music online -- all information you can... Read more
Should You a Company Sue Over Social Media Comments?
Rule of thumb: Probably not. Here's the tale of one company that's trying -- and what action you can take. Read more
Facebook Advertising To Get Creepier
Taking a page from the Google playbook, Facebook is poised to up its game on targeting ads based on user behavior throughout the web. Let's back u... Read more
Chirp Is The New Flack
Brilliant, Twitter! Simply, brilliant! Like Twitter needs anymore positive hype in the press and media. Then again, you can never have too much good press... Read more
A New Way to Make Yourself Heard on Twitter
After months of speculation, Twitter announces its plan to make money: Promoted Tweets. What does it mean for you? Read more
Should You Advertise on Twitter?
A new start-up from paid search inventor Bill Gross lets you bid on keywords to give your tweets top billing. Read more
Let Your Fans Shop Without Leaving Facebook
Your Facebook fans are likely loyal customers who already spend more on your product than the average consumer. But what if they could make that purchase wit... Read more