Pricing Strategy


Recent Pricing Strategy Articles

Proof That Good Entrepreneurs Can Make Bad Investors

Or how I figured out how to handle my own money.  Read more

How Low Can You Go? [Audio] 

When it comes to setting prices, most entrepreneurs are playing a guessing game. How much should you be charging? Senior writer Stephanie Clifford explain...  Watch video

How to Compete in a Reverse Auction

A growing number of large companies are forcing suppliers to bid through reverse auctions. Here's how to survive one with your margins intact.  Read more

Flag Down Customers While They're Asking for Directions

A weekly look at the latest products and services designed to help you run a better business.  Read more

How to Respond When You Hear: "We Can't Afford Your Price."

Four sales pros share their secrets on pricing.  Read more

The Problem With Passion

Good entrepreneurs can be bad investors.  Read more

Software to Help You Set Prices

Business goes wrong when the price isn’t right. Can your company afford the high-end software that helps set prices? Can your company afford not to have it?  Read more

Three Scary Words: "Buy It Used" [Video] 

With more people buying stuff used, companies have to rethink everything from a product's durability to the terms of their warranties. Staff reporter Max ...  Watch video

New Bill Would Double Write-Off Limit

Under the proposed changes, small businesses would be able to write off up to $200,000 for capital investments.  Read more

New Bill Would Double Write-Off Limit

Under the proposed changes, small businesses would be able to write off up to $200,000 for capital investments.  Read more

Working Your Assets

Venture merchant financing can save cash-strapped companies.  Read more

The Cash-flow Crunch

Big firms are dragging their feet on payables, taking as long as 60 days to settle up, and creating new problems for entrepreneurs.  Read more

Is It Time to Raise Prices?

Boost your bottom line by taking the guesswork out of pricing.  Read more

Managing Your Nest Egg

Over the next decade, baby boomers will retire in droves, and companies like Ames Planning Associates, Inc., a personal financial advisory services firm, wil...  Read more

Hot Tips: Offer Customers Financing, Customer and Supplier Credit Article

Name: Eric Ruud Company: Sabrix Inc. in San Ramon, Calif. Key Stat:Read more

Ten Tips for Financially Troubled Businesses

1. Keep Taxes Current. Rule Number One for the owner of any struggling business is to meticulously pay all payroll taxes on time, especia...  Read more

Priced to Sell

With all of the valuation methods out there, you'd think calculating a selling price for you business would be easy. Just sit down with your financial sta...  Read more

Returns: Terra Firma

Market bubble or no, there are good reasons -- and smart ways -- to invest in real estate.  Read more

The Dignity of Discount

A betting man would have lost his shirt. Anyone with good sense would have thought the likes of K-Mart and the late Montgomery Ward would have thrived in ...  Read more

Why Good Entrepreneurs Make Bad Investors

Investing is complicated for everybody, but does anyone bring more baggage to the task than an entrepreneur? Here's how to overcome the personal finance chal...  Read more

Best of the Net: Point. Click. Pay Your Bills

How easy is it to manage your monthly accounting on the Web? Our CEO panel gives credit where it's due.  Read more

The Ride of Your Life

Trouble's inevitable. What do you do when a crisis hits? Take advantage of it -- and hang on tight.  Read more

Learning to Love Recessions

Most companies battened down the hatches during the recession of the early 1990s. But the more successful competitors pressed their advantages.  Read more

Price Your Products

You don't have to have the lowest price in order to have high sales.  Read more

Riding the Economic Roller Coaster

Turbulent world economic markets can affect your growing business -- even if you don't sell overseas. Here's how to shelter your company from adverse economi...  Read more

Hot Tip: Pay Bills Early, Earn Money

Chris Zane of Zane's Cycles earns his salary with the money he saves by paying his company bills early.  Read more

CEO's Regret #7: Charging Too Little for Too Long

Behind every successful CEO probably lurks at least one major regret. The best, or the luckiest, CEOs learn from their mistakes and get an opportunity to ...  Read more

How do I determine what to charge advertisers on my Web site?

Marketing & Advertising mentor Lisa H. Buksbaum responds to the following question from an inc.com user: I have a Web site that ...  Read more

Obit: Sailors Hit Shoals as Boatbuilders

Two veteran boaters thought they had sailed into a great opportunity when they took over a custom boatbuilding business. But despite a smart strategy, the co...  Read more

Midyear Tax Planning for Small-Business Owners

Now's the time to review your tax picture for the current year. This will allow you to take actions that can reduce your 2000 taxes. These actions can als...  Read more

Tax Breaks for Do-Gooders

If you want to make a substantial gift to a charity, it may make sense to explore using a special kind of trust, called a charitable trust. It lets you do...  Read more

Sorry! A Fulfilling Retirement Is Not for Sale

Millions of Americans buy the retirement industry's familiar song: Unless you save upwards of a million dollars, you are likely to end your days living on...  Read more

Retirement Account Withdrawal Rules: A Summary

Your Age Withdrawal Rules Read more

The Basics of Balance Sheets

A balance sheet is a snapshot of a business's financial condition at a specific moment in time, usually at the close of an accounting period. A balance sh...  Read more

The Case for Higher Prices

Thanks mainly to Alan Greenspan, it's harder than ever to get customers to accept price hikes. But, argues entrepreneur Norm Brodsky, you're making a big mis...  Read more