Public Relations


Recent Public Relations Articles

How to Be a Great Radio Guest

You may be a great speaker. But do you know how to shine on the radio?  Read more

Don't Sabotage Your Social Media: 6 Sure Ways

Here's a basic checklist to quickly make sure your social media tactics are on the right track.  Read more

How an Entrepreneur Became the Go-To Spokesman for U.S. Manufacturing

Drew Greenblatt, president of Marlin Steel, routinely gets covered in the media, testifies before Congress, and writes and speaks nationwide--and could be an...  Read more

Become a World-Changing Thought Leader

Inc. editor-at-large Leigh Buchanan interviews Clay Christensen's publicity advisor about how entrepreneurs can be thought leaders too.  Read more

6 Ways to Spoil Great PR Opportunities

Recognize any of the behaviors on this list? If so, you might be getting in the way of your company getting good PR.  Read more

5 Tips for Winning a Debate

You might not be on a national stage like Mitt Romney and President Obama, but you can take some cues from the pros. Here's how to win even the most casual d...  Read more

Tim Cook's Apology: the Good, Bad & Ugly

Apple screwed up, and admitted it. Here are some of the highlights--and lowlights--of Tim Cook's 'We fell short' letter.  Read more

'As Soon As the Site Is Down, Nothing Matters' 

Last year, hackers took down music distribution site SoundCloud for 36 hours. Co-founder Alex Ljung explains how SoundCloud responded to millions of infuriat...  Watch video

Case Study: Feds Crack Down on Buckyballs

When Buckyballs was sued by the Consumer Product Safety Commission, it begged the question: Can a company really fight the feds and win?  Read more

Can't Get Good PR? 4 Things You're Doing Wrong

It's hard to get noticed in a crowded field of start-ups. Don't make it even harder on yourself.  Read more

Already a Decent Speaker? Here Are 5 Expert Tips

Every great leader must be adept at making presentations. Here's how to perfect yours.  Read more

8 Steps to Make a Great Speech

Conventions got speechmaking top of mind? You, too, can deliver an impressive presentation--at or above an eighth-grade level.  Read more

Write a Better Blog: 5 Tricks From a Veteran

No, a blog alone won't bring you new business. But it will give you a way to take part in the discussions that matter most to you--and your industry.  Read more

Write Winning Blog Posts 

Web writing advice from Soraya Darabi, co-founder of Foodspotting, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

5 Things to Do While Everyone Else Is on Vacation

The world seems to slow down a little in August. But forget conventional wisdom: Use the dog days to your advantage.  Read more

Dealing With the Oprah Effect 

Carol's Daughter founder Lisa Price talks about handling the massive influx of customers after Oprah Winfrey featured the beauty brand on her famous talk show.  Watch video

5 Ways to Tie Your Brand to News Events 

Public relations advice from serial entrepreneur and investor David Rose, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

'Freaking Out': What Happened the Day Joe Cohen Launched Lore 

First-time entrepreneur Joe Cohen talks about what to do when Launch Day inevitably doesn't go according to plan.  Watch video

5 Tips for Getting and Handling Press

Harness the power of the media to market your business using these five tips.  Read more

5 PR Lessons From the Chick-fil-A Crisis

Embattled Chick-fil-A president Dan Cathy ignited controversy recently by opposing gay marriage. Here's what went wrong--and how you can avoid a PR disaster.  Read more

How to Know if Your Marketing Firm Is Giving You BS

You want results, and all they talk about is "branding." What gives?  Read more

Turn Your Hobby Into Company Profits

I've practiced improv comedy and climbed ice formations. But I never thought that one of my hobbies would translate into a significant new revenue stream for...  Read more

How to Pitch the Media 

Public relations advice from Thrillist co-founder Adam Rich and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Don't Outsource Your Sales. Here's Why

Independent sales reps may seem cost-effective, but when it comes to longterm business strategy, they are too risky for these three important reasons.  Read more

Turn Into a Rockstar Speaker: 7 Social Media Tips

If you're presenting--and you should be presenting, if you're trying to grow your business--social media can help you stand out.  Read more