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Columns by Keith Ferrazzi

Summer Blues? Not Necessarily
Networking never takes a holiday. You can build relationships with powerful people even when they're out of the office on vacation.
(August 2007)
To Be Known, Or Unknown
Use your expertise to raise your profile and your business's brand recognition.
(October 2006)
Getting Face Time
Put yourself in the right place at the right time to get in front of that elusive someone.
(July 2006)
Give Clients What They Really Want
Build real personal relationships with your clients--so they'll reveal to you what they really want, what could really drive their decision but can't be written in an RFP.
(May 2006)
When to Walk Away
Sometimes our interactions with others are less-than-comfortable experiences. Here's how to keep your cool--and keep the business--with someone who rubs you the wrong way.
(March 2006)
Feeling Out Of Your League?
Even networking gurus get the occasional jitters when meeting powerful people. Here's how they overcome those nerves.
(January 2006)
Making Business Personal
A more personal connection with your contacts will often lead to smoother transactions, more business.
(September 2005)
Referrals: Now They're Asking and You're Making
Making referrals for your friends and colleagues can be beneficial to them -- and you.
(July 2005)
Making Customers More Than Your Top "Priority"
Our best resource for sales leads is oftentimes the one we frequently overlook.
(June 2005)
Instant Intimacy
Here's how you can capitalize on the many brief interactions at your next conference or social gathering.
(April 2005)
Connecting with Connectors
In this excerpt of chapter 15 from Never Eat Alone, Ferrazzi discusses the connections that are key to success.
(March 2005)
The No-Time Networking Plan
Stressed out because you can't find time to network? Don't worry. Let the networking time come to you.
(February 2005)
Seven Tips for Networking Through the Holidays
Make the most of the season by networking at this year's holiday events.
(December 2004)
Look for the Loose Brick
Next time you discover a reluctant customer, don't go on the offensive. Instead, discover what your prospect considers a priority and begin there.
(November 2004)
Do Your Homework (Really)
A good salesperson does research on companies; a great salesperson does research on people.
(October 2004)
Finding Your Currency
If giving of yourself is crucial to building successful relationships, then the next question to answer is "What do I have to give?
(September 2004)
Nepotism Pays
When you understand what it means, it can become a tool for your success.
(September 2004)
Don't Keep Score
As in all relationships, in business, there is no quid pro quo.
(August 2004)
Lessons from the Green
The old boys' network is alive and well. But the web of connections you create for yourself can be whatever you make of it. I'll teach you how.
(July 2004)

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