A Failure to Communicate

Just because you've told your staff what to do doesn't mean they understand it. Part two of a three-part series on the biggest leadership mistakes.
By Robert Galford | Apr 4, 2012

A few weeks ago we started a series called The Tripwires of Leadership.  In that first installment, we talked about tripwires of identity.  Those tripwires include all of the wonderful behaviors, biases and idiosyncrasies that can have such a negative effect on others.  Now that you’ve had almost a month to get rid of any such personal shortcomings, it’s time to look at the next set of tripwires to avoid: tripwires of clarity.  

Tripwires of clarity can arise from either “input” problems (how we interpret what we see), or “output” problems (how we describe what we’re looking for).

1. The input problem. The input problem centers on issues of perception or comprehension.  How good are we at objectively reading a situation? Even with great leadership or entrepreneurial instincts, do we always know what‘s really going on? Do we know if our view of the marketplace, our competition, our products and our people is truly accurate? One of the best prognosticators I know, George Colony, the CEO of Forrester Research, says that batting .700 is a pretty good track record.  That still means that even if you’re good, you can reasonably expect to be wrong 30% of the time.

2. The output problem, or, how do we express what we want. Here, there are three individual tripwires leaders can stumble over:

           In making a decsion, people need to know two things:

           1. If a decision is purely their call, they (and everyone else) must be told that explicitly.

           2. If he or she needs to get others to ratify or approve something beforehand, that must be explicit too.

No one would say that avoiding the tripwires of clarity is easy.  And no one will avoid them all the time.  To return to Forrester’s George Colony, maybe batting .700 would be a pretty good goal.