Lunch Meetings: 5 Reasons They Work
Have an important meeting? Here are five reasons to do it over lunch, and some tips to make the most of it. Read more
Sales and Marketing
Let Them Sniff, Customers Will Buy More
Are profits and productivity hiding right under your nose? Here's how to take advantage of scent marketing. Read more
6 Email Marketing Myths
Everyone knows you shouldn't send the same email twice, right? Wrong. Read more
Seth Godin: Why Small Businesses Fail
The famous marketing expert explains how small businesses can hone their market efforts. Read more
New Rules for Better SEO in 2013
Measuring SEO success by your ranking position for your favorite keywords means falling behind the curve. Read more
Recent Sales and Marketing Articles
Customer Service, Holistically
Two online platforms that help small businesses respond to customer commentary. Read more
Musician Dave Carroll Takes on Bad Customer Service
When United Airlines broke Dave Carroll's guitar, he took to YouTube. Now, Carroll has launched GripeVine and Resolution 1 to fix companies' customer service... Read more
"Made in the USA" Gets a Makeover
American manufacturing has a new artisanal image--and a new ad agency from the creative team of Crispin Porter + Bogusky. Read more
Tech Trends: New Ways to Connect
The skinny on new business-card alternatives. Read more
Turn Customers into Your Best Salespeople: 4 Tips
If you're not using your best clients to pitch your brand, you're missing out on one of the most powerful resources you have. Read more
Top 3 Sales Call Errors
Face time with your customer is far too valuable to waste. Read more
Eli Broad: A Most Unreasonable Man
The business titan behind KB Home and Sun America--also an author, philanthropist and art collector--on the trait that brought him success. Hint: It's not co... Read more
JJ Ramberg: Never Say 'No' to a Potential Customer 
Instead, the host of MSNBC's Your Business says you want to talk up something you do offer. Here's how. Watch video
Avoid a Publicity Nightmare
Buyer beware! Choosing the wrong PR agency can break the bank and tarnish your brand. Here's how to avoid a costly mistake. Read more
5 Easy Steps to Get Started on LinkedIn
If your customers are other businesses or have specific industry interests, you might want to give LinkedIn a second look. Read more
