Sales and Marketing




Recent Sales and Marketing Articles

The Real Truth About Sales Process

Sales process is not about how you sell but how the customer buys.  Read more

Is There Value in Bartering?

Trading services instead of currency can lead to trouble if you're not careful, says Inc. columnist Norm Brodsky.  Read more

A 3-Step Customer Service Guide for Your Team

What you can do about that moment of truth, when a customer decides to stay or go.  Read more

Social Media vs. Having a Life: 3 Ways to Strike a Balance

Yes, Virginia, it is possible to stay connected to social media without it taking over your life. Here's how.  Read more

4 Ways to Keep Online Shoppers Coming Back for More

Expert Lars Albright says rewards are the key to getting your customers hooked. Check out why.  Read more

5 Ways To Get the Most From Your Ad Agency

Hiring an ad agency is a big investment for a company. An ad agency insider explains how to get the most out of that investment.  Read more

Even a Corporate Job Can Prepare You for Entrepreneurship 

Scott Wilson describes the work experiences that led him to start his own studio.  Watch video

3 Ways to Beat a Sales Slump

Sales slumps are usually a sign that you're about to experience a huge breakthrough.  Read more

Build Trust and Authority in Google Search

Here's what you need to know about Google's Hilltop algorithm and how to use it to your advantage.  Read more

Why Warby Parker Opened a Retail Store

The future of retail is at the intersection of e-commerce and bricks-and-mortars, says co-founder Neil Blumenthal.  Read more

Big Data Tools Are Not Just for Big Business

Not sure how to apply big data to your small business? Check out these tips and tools.  Read more

All Signs Point to 2014 Twitter IPO

With 2014 revenue projects nearing $1 billion, analysts expect a public offering. Turns out, Twitter is putting all the right wheels in motion to IPO in a year.  Read more

14 Ways to Qualify a Sales Lead

These simple questions help you figure out whether you're talking with a real customer or a lookee-loo.  Read more

Grow Your Network Effectively And Sincerely: 3 Ways 

Scott Case, CEO of the Start-up America Partnership, says the most successful entrepreneurs have strong networks of other entrepreneurs around them.  Watch video

Grind, Hustle, and Payoff 

Serial entrepreneur Scott Wilson is on a mission to disrupt and delight.  Watch video