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Hot or Not? What the Web Thinks About Your Brand
Use these 9 free tools to measure 'social media sentiment' around your company, your brand, or even your own name. Read more
Sales and Marketing
Super Bowl XLVI: 3 Winning Ads
Even if you never come close to buying a Super Bowl ad, you can learn a few key marketing rules from these big-game winners. Read more
5 Ways to Look More Professional
Sometimes little things make a big difference. Here are some easy ways to get a competitive edge. Read more
How to Sell: Improve Your Pitch
The first few minutes of a pitch meeting are crucial. So how are you spending them? And how is the other person reacting? Read more
9 Circles of Customer Service Hell
Your customers are the cornerstone of your success. So why on earth are you torturing them? Read more
Popular Advisor Tutorials
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Online Marketing
Your company must have an effective online presence. Exploit social media, email, community building, and more to increase your sales.
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Selling
Action plans for understanding and selling your value proposition, knowing your customers, and using sales tools to increase profits.
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Understanding Your Competition
To win, you must know the competition. How to find their weakness, appropriate their best ideas, and differentiate your product and services.
Recent Sales and Marketing Articles
How to Fix Your Presentations
If you want your audience to make a decision, you need to tell a good story. Here's how to avoid Death by PowerPoint. Read more
Make a Great First Impression: 9 New Rules
It takes more than a firm handshake to make a great first impression these days. Use these tips to make sure you're getting it right. Read more
How BaubleBar Undercuts the Competition
Amy Jain and Daniella Yacobovsky, the co-founders of online retailer BaubleBar, talk about how they convince customers they sell quality designer jewelry, de... Watch video
Nice Girls Brag: Here’s How
Women are told that it’s not ladylike to brag. But done right, it can be one of the most effective ways to grow your business and your influence. Read more
Want to Delight Your Customers? Map How They Feel
Make sure every interaction you have with your customers inspires a positive emotion. Read more
How to Give Great Presentations
Follow these five tips to deliver persuasive presentations. Plus, one trick from Naveen Jain, co-founder of Intelius, a data company. Watch video
How Pinterest Really Makes Money: Should You Care?
How else did you expect the site to make money? My company uses the same business model--and there's nothing unethical about it. Read more
When Daily Deals Work: 8 Scenarios
You'll likely take a revenue hit and strain your operations. So make sure you're doing a daily deal for the right reason. Read more
Will Your E-Commerce Company Make It? How to Tell
How can you tell if your e-commerce company is going to grow or fall flat on its face? These three measurements hold the key. Read more
Be More Profitable: 12 Easy Tricks
These easily implemented tweaks will help you cut sales costs while increasing revenue. Read more
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