Sales and Marketing


Retailers Get Ready for Christmas

CEOs reveal their inventory and pricing strategies for the holiday shopping season

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5 Tips for Selling Business Services

Advice for small business owners on how to sell public relations, marketing, advertising, and health services

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What Makes a Great Salesperson?

Six successful entrepreneurs share their opinions.

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Business Owners Warm Up to Online Reviews

Small-business owners are more active than consumers on sites such as Yelp, according to a recent survey.

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Recent Sales and Marketing Articles

Special Offers Drive Brand Loyalty on Social Media Sites

Most consumers friend a brand on Facebook and Myspace to receive special offers; less likely to follow a brand on twitter.  Read story

The Great Leaders Series: Ray Kroc of McDonald's

He did not invent the fast-food business or even the system for which McDonald's became famous. But Ray Kroc was able to bring to scale his operation in a wa...  Read story

Non-Latin Domain Names Bring Costs, Opportunities

What will URLs with non-Latin characters mean for your business?  Read story

Google to Acquire AdMob for $750 Million

The search giant acquires an ad network in the hopes of dominating the mobile market.  Read story

Gamers Experiment with Pay Whatever Model

By letting people set their price, two video game designers sold over 50,000 copies of their game World of Goo in just one week.   Read story

The Great Leaders Series: Phil Knight of Nike

He conquered a niche, then brought it mainstream. He was one of the first American entrepreneurs to source product in Asia. And he created a brand that inspi...  Read story

The Great Leaders Series: Henry Ford, Founder of Ford Motor Company

Not only did he build one of the largest automobile manufacturers, he set in motion a series of changes that would change society as a whole.  Read story

There's No Substitute for Great Customer Service

Small businesses should keep good, old-fashioned customer service in mind when implementing new technology.  Read story

Uptown Cupcakes Attract Scores of Harlemites

Breaking away from New York's downtown cupcake explosion, Tonnie Rozier finds a new demographic in need of the sweet treats uptown.  Read story

Can a Do-It-Yourself Fabric Company Craft a Larger Following?

Marketing strategies for Spoonflower, a crowdsourcing site for fabric design  Read story