NewYork.com was looking for a way to create pre-launch buzz. Here's how the site enlisted Instagram photographers to do just that. Read more
Sales and Marketing
Recent Sales and Marketing Articles
Usually, Fathers Day is a chance to say thanks to Dad. This year, I think I owe my kids a bit of appreciation for teaching me these business lessons--regardl... Read more
Since the beginning of the year, Twitter has rolled out at least 16 significant changes businesses should know about. Do you? Read more
Georgia Tech researchers examined 500,000 tweets over 15 month to find the formula for building a Twitter following. Read more
A short history of marketing will show you one undeniable fact: You have to be ready for what's coming. Are you? Read more
What if you walked into a store and the clerks automatically knew your buying preferences? It's coming--and so are other technologies that change everything. Read more
Sure, it's nice to have a big social media following. But there's a much more effective tool for forging customer connections. Read more
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