Philanthropy Is Good for the Community. But Does It Help Me?, Customer Service Article
cript"> '?h1">Philanthropy Is Good for the Community. But Does It Help Me?net/adj/ There are many rewards for... Read more
Sales and Marketing
Recent Sales and Marketing Articles
I Can't Afford Formal Market Research
When Karen Scott got started in the mail-order baby products business, she put together her own focus group -- using the local newspaper. After clip... Read more
What Do America Online and Dennis Rodman Have in Common?
When AOL over-sold its service, did it apologize and make nice? Not really! Read more
Best Hometown Businesses in America
Inc. launches a new series of articles and here is an overview of what the series offers, and what to look forward to. Read more
What You Want Before You Know You Want It
Despite high labor and inventory costs, a small hardware store has been in the black for decades. Here's why. Read more
Semi-Virtual Sales
Inc. Technology 's editor comments on retailing on the Web, and discusses the summer issue of the magazine. Read more
How Can We Stand Out at a Big Trade Show?
Ken Hawk, CEO of $5 million 1-800-Batteries, in San Jose, Calif., did it by targeting customers off the trade show floor. Unable to wrangle a booth ... Read more
PR on the Cheap
Can't afford to hire an expensive PR firm? You can still get the word out about your company. Read more
We Have Met the Enemy, and He Is Us
A veteran entrepreneur explains why it's usually employers, not employees, who create poor customer service. Read more
CEO Notebook
Various members of Inc.'s staff field questions and answers from CEOs on employees, trade shows and more. Read more
We Want More Referrals. What Can We Do?
Ask. For a two-hour period every Tuesday, Daniel Cronin, one of the four partners of Chorus Communications, in King of Prussia, Pa., has all 70 sale... Read more
Stay the Course
A noted small-business CEO explains why you should never, (ever!) change your annual plan in the middle of the year. Read more
The State of Small Business 1997
One of Inc.'s executive editors presents some thoughts and comments about the current state of small business. Read more
The Evolution of the Professional Entrepreneur
Characteristics of some company builders from days past and how they differ from those building businesses today. Read more
The New-Economy Almanac
A statistical and informational snapshot of today's businesses and how they are operating in the new economy. Read more
The Best 4 Small-Business Neighborhoods in America
Here's what entrepreneurs are looking for when selecting a community for start-ups, and what they're finding. Read more
The Years of Living Dangerously
The story of how a small group of pharmacies has survived one economic plague after another over the past 25 years. Read more
I Need Good Sales Reps. Where Do I Look?
Tony Prisco of GI Apparel, a $20 million company in Farmingdale, N.J., turns to other companies for help finding top-notch reps to sell his novelty ... Read more
New Biz Puts 7,300 on Payroll
An overview of a start-up that is based on consolidating professional employer organizations. Read more
With Luck, This Biz Will Go Down the Toilet
A look at how an entrepreneur is trying to grab shelf space for his moist toilet tissues. Read more
How Can I Improve My Presentations to Potential Investors?
Consider attending venture capital fairs early on. That's the recommendation of Diane Vincent, a senior editor at Exam Master Corp., a publisher of ... Read more
Meet the Press
A media trainer tells how to foolproof yourself when the press comes to call. Read more
CEO's Notebook
Various senior businesspeople answer topical questions about such areas as taxes, banking, and training. Read more
Dear Max: Drop Dead. Love, GoCard
Here is how entrepreneurs came together to fight a common enemy, but will they last? Read more
Technology Redux
The president of a manufacturing firm explains why sometimes the way to upgrade is to resurrect what used to work. Read more
Who's On-line?
Here's a look at how the shoppers on the Web are quickly becoming representative of the population as a whole. Read more
Guru Watch
For the past 10 years, Ann Cavoukian, coauthor with Don Tapscott of Who Knows: Safeguarding Your Privacy in a Networked World (McGraw-Hill, 1... Read more
Listen and Earn
A veteran entrepreneur explains why it's important to relearn the lost art of listening to customers. Read more
Something for Nothing
These days we hear a lot about give-aways, but is it wise to give products away? A guide to when freebies make sense. Read more
Does Kids' Entertainment Company Have License to Thrill?
The licensing industry is taking notice of this little company that is turning kids' entertainment products into gold. Read more
Looking for Customers? Pick on Someone Your Own Size
Start ups looking for rapid growth, might want to try signing up smaller companies rather than blue-chip behemoths. Read more