Survey: Small Businesses Fear Security Threat of Social Media
More than three quarters of small business owners fear use of Facebook and Twitter will come back to haunt them. Meanwhile, a separate survey reveals social ... Read more
Sales and Marketing
Recent Sales and Marketing Articles
Advertising Budget
Tips on budgeting and negotiating, plus promotional tools for advertising. Read more
How to Provide Customer Self-Service Online
If you plan to process orders and transactions on your small business's website, then you had better be prepared to field customer service questions onlineâ€... Read more
How to Use Technology to Improve Customer Service
More companies are using technology to handle customer service in an efficient and cost-effective way. Here's how you can use data management and analytics a... Read more
Conducting Online Market Research: Tips and Tools
How to use online market research tools, including search techniques, tips, and tools for using the Internet for researching your competition and market. Read more
How I Use YouTube to Market My Small Business 
Terrence Kelleman, owner of Dynomighty Design, a product development firm, found a huge audience on YouTube. Here's how. Watch video
How to Find New Customers by Offering Daily Deals
Google's AdWords evangelist explains how to tap the customer appeal of offering deals through Groupon, LivingSocial, and Google Offers. Read more
Most Important Technique in Online Content
Here's how to make your message break through. Watch video
Morton's Rare, Juicy PR Stunt
When Peter Skenkman tweeted that he was craving a steak from the iconic steakhouse, it delivered. And it got a big social-media thank you. Read more
How Perception Creates Reality
Barbara Corcoran learned early the value of always making her business appear bigger, more successful, and specialized, than it was. Watch video
Can Bing Catch up with Google?
Only the search fanboys (yes, they do exist) really understand the underlying tech and intricacies of, say, the PageRank system. The rest of us just want to ... Read more
Vote for Bare Escentuals: 20 Awesome Facebook Fan Pages
Minimalist is the answer for Bare Escentuals. Fans completely drive the conversation on wall updates, discussion boards and pictures. Read more
Vote for Bonobos: 20 Awesome Facebook Fan Pages
A very active blog page provides stellar advice on men's fashion while generating tons of feedback and user-generated comments. Read more
Vote for Brendan's Irish Pub: 20 Awesome Facebook Fan Pages
By using Facebook to generate buzz for parties, cement first-time customers, and sell swag, Brendan's was able to successfully launch a company that already ... Read more
Vote for Burt's Bees: 20 Awesome Facebook Fan Pages
Fans can buy Burt's Bees products directly from Facebook and watch the company's Employee Spotlight video series. Read more
Vote for Candles Off Main: 20 Awesome Facebook Fan Pages
Weekly giveaways and coupons make Candles Off Main's Facebook page the go-to place for discounts on its products, while informative videos and detailed pictu... Read more
Vote for Clarisonic: 20 Awesome Facebook Fan Pages
A virtual tour shows customers how to use their Clarisonic, while a contest encourages fans to send in pictures of themselves using their face brush to win a... Read more
Vote for Community Coffee: 20 Awesome Facebook Fan Pages
By offering recipes and allowing fans to post their own, Community Coffee has built an active fan base. Read more
Vote for eCycler: 20 Awesome Facebook Fan Pages
eCycler has build a community passionate about recycling on Facebook by posting great content in its Notes section as well as by posting fun videos. Read more
Vote for Fresh Brothers: 20 Awesome Facebook Fan Pages
By announcing discount codes to Facebook fans, Fresh Brothers can easily track Facebook referrals. Read more
Vote for Johnny Cupcakes: 20 Awesome Facebook Fan Pages
Whose Facebook fan page is tops? Learn all about, and vote for the page of Johnny Cupcakes here at Inc.com. Read more
Vote for Mabel's Labels: 20 Awesome Facebook Fan Pages
A colorful homepage immediately invites fans to follow the company on Twitter, sign up for a newsletter, read the company blog, review products, and it displ... Read more
Vote for Old Spice: 20 Awesome Facebook Fan Pages
Old Spice has fueled the virility of its "the Old Spice guy"commercials by posting them on Facebook and allowing fans to comments on them. Read more
Vote for Red Mango: 20 Awesome Facebook Fan Pages
A customized game called the Red Mango Founder's Game offers fans the chance to play to win products for a discounted rate or to win a $10 gift card. Read more
