Sales and Marketing


Recent Sales and Marketing Videos

Dos and Don'ts of Facebook Marketing 

Social media advice from Soraya Darabi, co-founder of Foodspotting, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Dealing With the Oprah Effect 

Carol's Daughter founder Lisa Price talks about handling the massive influx of customers after Oprah Winfrey featured the beauty brand on her famous talk show.  Watch video

5 Ways to Tie Your Brand to News Events 

Public relations advice from serial entrepreneur and investor David Rose, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

'Freaking Out': What Happened the Day Joe Cohen Launched Lore 

First-time entrepreneur Joe Cohen talks about what to do when Launch Day inevitably doesn't go according to plan.  Watch video

How to Get (& Keep) Customers 

Selling tips from IdeaPaint's Jeff Avallon and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

How to Pitch the Media 

Public relations advice from Thrillist co-founder Adam Rich and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

How Do You Fit into the Marketplace? 

Naked Pizza founder Robbie Vitrano says today's marketplace demands profitability and responsible behavior from businesses.  Watch video

6 Tips to Help You Organize & Manage a Virtual Event 

Advice from Michael Simmons, co-founder of the Extreme Entrepreneurship Tour, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Opera Trained Me for Entrepreneurship 

Genevieve Thiers, co-founder of Sittercity, talks about how performing in front of a crowd helped her convince customers to use her service.  Watch video

How to Deliver Great Customer Service 

Customer service tips from Angie Hicks, founder of Angie's List, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

'How I Know My Audience' 

Eboo Patel, founder of the non-profit Interfaith Youth Core, talks about connecting audiences from very different religious backgrounds.  Watch video

Why You Need Inspiration to Run a Business 

From poets to religious leaders, Eboo Patel shares where he receives inspiration for his non-profit, the Interfaith Youth Core.  Watch video

Your Company's Mission Should Keep You Up at Night 

For Eboo Patel's organization, the Interfaith Youth Core, to grow, he has to figure out how to inspire leaders in the community to support his company's miss...  Watch video

Flat-Out Rejection: Caliper's Hard Early Months 

Herb Greenberg, who lost his sight at age 10, developed a test to help employers see workers for who they really are. But four months after founding HR consu...  Watch video

Sell Your Customers More: Here's How 

Advice on "upselling" from Ilya Pozin, founder of Ciplex, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Your Customers Have Great Ideas (So Listen!) 

Zumba Fitness co-founder and COO Alberto Aghion talks about how the company grew rapidly once it started listening to what customers really wanted.  Watch video

Start-up Suicide: When Meetup Risked Closure 

Meetup co-founder Scott Heiferman describes the dramatic drop-off in organized Meetups when the company went from free to fee, and how that turned around.  Watch video

Don't Get Burned By Clients 

Tips from Warren Jolly, CEO of Affiliate Media, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Talk to Your Customers. Everyday. 

Mike Samson and Ross Kimbarovsky describe why they value customer feedback.  Watch video

How a Ping-Pong Table Helped Us Make Connections 

CrowdSpring founders Mike Samson and Ross Kimbarovsky host ping-pong games for other Chicago-based start-ups in the area.  Watch video

Get the Most Information When You Survey your Customers 

Don't overlook the survey power of social media channels, says Idea Paint's Jeff Avallon. Plus, tips from Scott Gerber, founder of the Young Entrepreneur Cou...  Watch video

Refine Your Product Messaging 

Promotional pearls of wisdom from David Meerman Scott, author of The New Rules of Marketing and P.R., and Scott Gerber, founder of the Young Entrepr...  Watch video

Get More People Talking About Your Brand: 5 Tips 

Advice from Dave Kerpen, CEO of Likeable Media, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Increase Your Retail Foot Traffic 

Tips on how to generate customer interest from Cyriac Roeding, co-founder of Shopkick, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Why Gotham Dream Cars Founder Ignores Traditional Media 

Noah Lehmann-Haupt, founder of Gotham Dream Cars, a luxury car rental company, focuses exclusively on targeted Internet marketing.  Watch video

6 Marketing Techniques for Every Entrepreneur 

Tools and advice from Neil Patel, co-founder of KISSmetrics, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Get Website Users to Stay Longer: 7 Tips 

Advice from Emerson Spartz, founder of Spartz Media, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Building Radically Better Company Culture 

Warby Parker co-founder Neil Blumenthal talks about new ideas for an improved and motivated company culture.  Watch video

How To Become An Online Personality 

Cultivate more business by becoming the online face of your company. Tips from Shira Lazar, co-founder of WhatsTrending.com, and Scott Gerber, founder of the...  Watch video

Michael Useem: A Leadership Checklist 

In 2010, the Copiapó mine in Chile collapsed and trapped 33 miners. Wharton professor Michael Useem talks about leadership lessons from how Chile's Minister...  Watch video