What's in a Name? [Audio] 
As it turns out, a lot. A memorable company name can leave a lasting impression on customers – and just might be the competitive edge you need. Care... Watch video
Sales and Marketing
Recent Sales and Marketing Videos
What's in a Name? [Audio]
Blessing in Disguise
What does it take to boost your revenue by almost 700 percent? A little help from Harry Potter and Spider-Man never hurts. Meet Kate Maloney, CEO of Costu... Watch video
How Low Can You Go? [Audio]
When it comes to setting prices, most entrepreneurs are playing a guessing game. How much should you be charging? Senior writer Stephanie Clifford explain... Watch video
Making a Sale from the Inc. 500
For Adam Lowry, founder of Method, making a sale is about making the buyer have faith in you. For Tom Szaky of TerraCycle, it's all about getting them exc... Watch video
Case Study: The Reluctant Entrepreneur
Nanda Home creates cute, clever products that are intended to "humanize technology." Founder Gauri Nanda talks with staff writer Max Chafkin. Watch video
Leisure Pursuits [Audio]
Vacations – a time to relax, try new things, visit new places. And that makes them a perfect marketing opportunity. Senior writer Stephanie Clifford... Watch video
Biggest Challenges for Inc. 500 Entrepreneurs
The founders of Method, Barefoot Books, and other Inc. 500 entrepreneurs discuss the biggest challenges in starting a business. Breaking through in the ma... Watch video
Re-making Succes: TerraCycle at the Inc. 500
Tom Szaky's plant food can be found on the shelves of retailers nationwide. So how did this 25-year-old tame Wal-Mart and Home Depot? Watch video
High Design Under the Sink: Method at the Inc. 500
Method is taking on huge competitors with its environmentally friendly, well-designed household products. Meet co-founder Adam Lowry. Watch video
Sweet Success: CakeLove at the Inc. 500
Warren Brown has found sweet success with his Washington-based bakery and cafe. So what does it take to transform a passion into a booming business? Watch video
Where Opportunity Knocks
The world may indeed be your oyster. But not all countries are friendly to American entrepreneurs. Staff writer Max Chafkin highlights the best and worst.... Watch video
Making Marketing Sticky
Ever wonder why some slogans stick, and others fall flat? Executive editor Mike Hofman explains how to craft a winning marketing message. Watch video
The Outsider [Audio]
Some companies are now employing outside bloggers, to chronicle almost everything that goes on behind closed doors. Can it really help your business? Arti... Watch video
Smart Questions for Your Late-Paying Client [Audio]
Larry Kanter discusses how to handle that most nagging of all problems, client's who won't pay on time. Here are some tips to make the process easier for ... Watch video
In Memoriam [Audio]
From the founders of K2 skis to the woman who invented tortilla chips, we lost a number of great entrepreneurs in 2006. Executive editor Mike Hofman takes... Watch video
Contagious Commercials [Audio]
How can cheap, homemade movies help you connect with customers? Associate editor Nadine Heintz explains why more and more companies are turning to YouTube... Watch video
Green 50: The Ryzex Group [Audio]
The Ryzex Group recycles everything – literally. The company eliminated trash cans in 2006 and went 100 percent waste free. How? Founder and CEO Rud... Watch video
Three Scary Words: "Buy It Used" [Video]
With more people buying stuff used, companies have to rethink everything from a product's durability to the terms of their warranties. Staff reporter Max ... Watch video
Doug Ducey, Cold Stone Creamery
CEO Doug Ducey takes Inc. TV on a tour of the flagship NYC store, and discusses how he is building an empire with premium ice cream and singing staffers. Watch video
Christmas All Year Round
CEO Fred Schwam takes us inside his workshop, which designs holiday decorations for Radio City Music Hall, Saks Fifth Avenue, and other New York City land... Watch video
A Whole New World [Video]
Are there opportunities for your business in the Middle East? Staff writer Darren Dahl explains the benefits -- and challenges -- of expanding to the regi... Watch video
Zappos.com: Amazon for Shoes
With its recent sale to Amazon for over $800 million, Zappos.com has come a long way in the three years since we recorded this interview, at the Inc. 500 ... Watch video
TV Advertising for the Rest of Us [Video]
Small businesses are running commercials on ESPN and MTV for a few hundred dollars. Staff writer Darren Dahl explains how. Watch video
Hatching New Revenue Streams [Video]
Associate editor Nadine Heintz explains how the maker of Marshmallow Peeps, the colorful Easter candy, learned to cash in on its cult following -- and how... Watch video
School Ties [Audio]
Is college housing the next frontier of product placement? Staff reporter Max Chafkin explains why Kiehl's, Red Bull, and other companies are now stocking... Watch video
The Zingerman Empire
Ari Weinzweig, co-founder of Zingerman's Community of Businesses, talks about generating a company culture that puts the customer first. With innovations ... Watch video
In Search of Small Giants [Audio]
Editor-at-Large Bo Burlingham, author of the new book Small Giants, discusses his search for companies that choose to be great instead of big. Watch video
David Steinberg, InPhonic
David Steinberg, founder of InPhonic, the number one company on the Inc. 500 in 2004, talks about managing growth, generating sales and capital, marketing... Watch video
