Sales and Marketing


Recent Sales and Marketing Videos

How Rick Smolan Launched His A Day in the Life Photo Books 

If not for Australia's then Prime Minister, and an open approach to sponsors, photographer Rick Smolan may not have started the $100 million photo book series.  Watch video

Entertain Your Audience: 3 Essentials of Compelling Videos 

Kevin Daum, author of Video Marketing for Dummies, says a good story is just one aspect of a memorable video.  Watch video

JJ Ramberg: Turn No Into Yes 

Even when a customer says no is the final answer, you can turn that around. JJ Ramberg, host of MSNBC's Your Business, explains how.  Watch video

Secret to Video That Drives Traffic (& Business) 

Don't just produce a video about your company executives, says Alison Provost, founder of video company TouchStorm. Do something else entirely.  Watch video

How to Bring Real-World Experiences Into Your Social Media 

Jen Rubio talks about how Warby Parker, where she's head of social media, enlists customers to post pictures of themselves wearing Warby Parker glasses.  Watch video

What Should My Marketing Goal Be? 

Brian Halligan, founder of HubSpot, answers questions about marketing in the new digital age.  Watch video

Guarantee Your Company Turns Up a Lot in Search Results 

Developing online content? Aaron Aders, co-founder of Slingshot SEO, describes what you need to know about search engine optimization.  Watch video

How to Get the Perfect Marketing Hire 

Brian Halligan, founder of HubSpot, talks about his simple guide for hiring the next generation of marketing employees.  Watch video

A New Way to Think About Your Customers 

Brian Halligan, CEO of HubSpot, talks about how to reach customers and keep them coming back to your company site again and again.  Watch video

The Marketing Playbook Has Changed 

Brian Halligan, founder of HubSpot, talks about the challenges within the changing landscape of marketing.  Watch video

Be Honest: How Good Is Your Company Website? 

Brian Halligan, founder of HubSpot, talks about how creating good content and getting links back to your site can boost your business.  Watch video

Inbound Marketing Is Simple. Show Your Customer Some Love 

Brian Halligan, founder of HubSpot, gives a 101 on inbound marketing and its benefits.  Watch video

If You Do One Thing on Social Media, Do This 

Aaron Aders, co-founder of Slingshot SEO, explains the first step you need to take on social media before anything else.  Watch video

JJ Ramberg: Promote Your Company Creatively 

JJ Ramberg, host of MSNBC's Your Business describes how one small business owner differentiated--and landed a new buyer.  Watch video

Double Your Response on Pinterest & Twitter 

Jen Rubio, social media manager for Warby Parker, talks about the power of doing what's not unexpected on social media.  Watch video

What Makes Your Company Distinctive? 

Josh Linkner, CEO of Detroit Venture Partners, says you should make your company known for one thing, or no one will remember you.  Watch video

Kayak.com Co-Founder: 'I Wanted to Transfer Empathy Directly to the Engineers' 

How Paul English motivates the programmers at his Kayak.com travel site to respond to customer complaints.  Watch video

OMGPOP CEO Dan Porter: 'We Agonized & Overthought It' 

In 2010, OMGPOP had a million loyal users playing games on its website. But it had to go after Facebook to make a huge hit.  Watch video

Firing & Layoffs: 'I Just Wish I Would've Done It Sooner' 

Ken Schiller, co-founder of Texas restaurants Rudy's and Mighty Fine Burgers, recommends you hire slow and fire fast.  Watch video

How to Micromanage Less Yet Strengthen Financial Performance 

The secret, says Clif Bar President Kevin Cleary, is to hire people who are connected and committed to your company mission.  Watch video

How to Choose the Right Vendors 

Partnership advice from Nick Friedman, co-founder and president of College Hunks Moving, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

'As Soon As the Site Is Down, Nothing Matters' 

Last year, hackers took down music distribution site SoundCloud for 36 hours. Co-founder Alex Ljung explains how SoundCloud responded to millions of infuriat...  Watch video

Win Important Customers & Keep Them 

Sales advice from John Berkowitz, co-founder of Yodle, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Create Effective Case Studies 

Advice on how to get results from Jenny Fleiss, co-founder of Rent the Runway, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Become a Master Networker: 5 Quick Tips 

Networking advice from Dave Kerpen, CEO of Likeable Media, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Sometimes, You Need Millions of Dollars to Grow a Start-up 

In 2009, in order to build her organic baby food company, Shazi Visram raised $11 million--fast. Last year, HappyFamily Brands's sales hit $35 million.  Watch video

Turn Prospects Into Customers 

Grow your client base. Advice from Jenny Fleiss, co-founder of Rent the Runway, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Advantages of a Woman-Owned Business 

Megan Duckett, founder of Sew What, answers questions on manufacturing, trading services, and outsourcing.  Watch video

How to Get Loyal Clients 

Megan Duckett, founder of Sew What, talks about how she keeps high-profile clients coming back for more.  Watch video

Path co-founder Dave Morin: 'Why Are We Doing This?' 

Adoption was slow when Path--now a fast-growing mobile social network--first launched. Here's how it turned around.  Watch video