Meet the Husband-Wife Team Behind Babysitter Site Sittercity

Genevieve Thiers and Dan Ratner, who are married, talk about how they started and scaled--and everything in between--Sittercity, their babysitter matching site.

Full Story: Grind, Hustle & Payoff9:49

Serial entrepreneur Genevieve Thiers started Sittercity, a website to find babysitters, in 2001, and runs it with her husband, Dan Ratner. Since then, they've launched two other ventures.

Roots: Opera Trained Me for Entrepreneurship1:29

Genevieve Thiers, co-founder of Sittercity, talks about how performing in front of a crowd helped her convince customers to use her service.

Energy: Your Start-up Can't Be Your Only Passion0:48

Genevieve Thiers, co-founder of Sittercity, talks about why it's important for her to have her artistic pursuits outside of the office.

Foundation: Starting Up & Finding a Vision2:28

Dan Ratner, co-founder of Sittercity, talks about how child literacy formed his passion for his start-up.

Perks: Start-up Founders: Learn to Enjoy the Little Moments1:02

Dan Ratner, co-founder of Sittercity, talks about one of the most rewarding moments of his career.

Balance: Entrepreneurs: What Do You Do Outside of Work?1:36

Dan Ratner, co-founder of Sittercity, talks about his passions outside of his baby-sitting service start-up.

Partners: Start-up Founders: Anatomy of a Good Team1:10

Dan Ratner, co-founder of Sittercity, talks about the individual strengths he and co-founder Genevieve Thiers bring to their business.

Trust: Start-up Life Is Easier With a Co-Founder1:05

Genevieve Thiers, co-founder of Sittercity, talks about the benefits of sharing the experience of starting a business.

Creativity: Stop Agonizing Over Details1:28

Genevieve Thiers and Dan Ratner, co-founders of Sittercity, talk about how their attitudes change over time.

Goals: Build Something You Would Actually Use1:44

Genevieve Thiers and Dan Ratner, founders of Sittercity, talk about keeping their baby-sitting service something they themselves would use as parents.

Grit: There's No Going Back1:02

Sittercity co-founder Genevieve Thiers talks about how entrepreneurship has changed her outlook on life.

Morale: How We Pick Each Other Up1:28

Dan Ratner, co-founder of Sittercity, talks about the ups and downs of co-founding a business.

Product: Innovation Comes from Unexpected Places1:13

Genevieve Thiers, co-founder of Sittercity, talks about the one customer request that opened an entirely new line of business.

Team: Making Sure There's An Army0:25

Dan Ratner, co-founder of Sittercity, says he feels responsible for his co-founders' well-being.

Value: What's the Best Part of Running a Start-up?0:37

Dan Ratner and Genevieve Thiers, founders of Sittercity, say passionate employees are just one part of the perks to running a start-up.

Edge: What We Do Differently0:57

Genevieve Thiers, co-founder of Sittercity, talks about the advantages of running her care-giving service start-up.

Operations: Running a Business Is Mechanical0:54

Dan Ratner, co-founder of Sittercity, talks about the most boring parts of running a business.

Grind: "Every Day Is a Roller Coaster Ride"4:21

Genevieve Thiers and Dan Ratner love the entrepreneur adventure, so they have created three companies. The biggest is Sittercity.

Hustle: Raising Nearly $30 Million in Venture Capital2:55

With venture financing and guerrilla marketing, Genevieve Thiers and Dan Ratner are making Sittercity into a household name.

Payoff: Outside Work, Opera & Illiteracy3:27

Genevieve Thiers and Dan Ratner have a full life outside of work at Sittercity. Thiers is an opera singer, and Ratner co-founded Open Books, a non-profit that promotes literacy.

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