Setting Strategy




Recent Setting Strategy Articles

Want Loyal Customers? Compete on Value, Not Price

Your customers care a lot about factors other than cost. Here's how quality, experience, and consistency can work for you.  Read more

What Dell's Attempt to Go Private Says About the Public Markets

As Dell becomes only the most recent company trying to flee the public markets, you have to wonder why.  Read more

Free Online Course for Growth-Seeking Entrepreneurs

Want to successfully grow your company? A Darden business school professor will teach you how. More than 60,000 people have already signed up for his free on...  Read more

Why Stretch Goals are a Bad Idea

Without a realistic plan, a stretch goal is simply a waste of time. Here are some tips to help you set goals, make plans, and stick to them in 2013.  Read more

With New Capital Gain Tax Rates, Should You Buy or Sell?

An Ernst & Young start-up tax advisor outlines a six-step approach to make the wisest financial decision for you.  Read more

5 Magical Tips for Achieving Your Goals

Do you fail at achieving your most significant goals? Chances are, you are missing these vital strategies.  Read more

5 Uncommon Thoughts That Guarantee Uncommon Success

Big ideas are great...but to be successful, all you need to do is decide you'll think differently than other people.  Read more

5 Ways to Make Your Business Better in 2013

If you want to take your business further this year, here's what you need to focus on.  Read more

4 Things Killing Your Business (& What You Can Do About It)

Before you can fix your business, you have to know what the real problems are.  Read more

Buddy Media's Michael Lazerow: 'You Don't Want to Be Too Early' 

Long before Michael Lazerow sold Buddy Media, his social marketing firm, to Salesforce.com for $745 million, it took him many months to even get a client to ...  Watch video