Rebranding on the Internet
After Action Envelope made a domain name change to Envelopes.com, it struggled to rebrand without losing Google traffic. Read more
After Action Envelope made a domain name change to Envelopes.com, it struggled to rebrand without losing Google traffic. Read more
Designers, are you guilty of creating information-overload homepages or building the "unwelcome screen?" The experts are here to save you. Read more
The 31-year-old founder of the popular social link-sharing StumbleUpon, Garrett Camp shares his advice about starting an online business. Watch video
With 75 million Americans accessing the Web from mobile phones, your business can’t afford not to provide customers with a seamless browsing experience. He... Read more
Companies such as Foursquare, Stack Overflow, and ThredUP reward customers with virtual merit badges. Read more
Traditional Web analytics are great for optimizing visit level metrics. Here's how you can go beyond that, and use predictive analytics to form long term rel... Read more
If you're looking to expand your brand online with a blog, a website, or both, here's what you need to know about WordPress. Read more
It takes a village to build a business, and that's especially true online. Here's how to cultivate your customer base through a vibrant online forum. Read more
Before you pick a content management system for your website, consider the scope and type of projects the CMS is supposed to manage. Read more
Creating a great website is key to running a successful business, but for those who lack the necessary tech-savvy, it could turn into a complicated process. ... Read more
For small businesses just beginning to build an online presence, turning to cheap - or free - Google tools can be a simple solution. Read more
If you are ready to take your small business's website to the next level and create a retail component, it is vital that you find a reliable (and affordable)... Read more
Have you reached the point that you need a professional working on staff to build and maintain your web presence? Here's your guide to the best practices for... Read more
Most of the good, short words you would want for making a great domain name are already taken Read more
Every small business yearns for "link love" -- links from other websites that can bring traffic to your site and raise your company's visibility. One way to ... Read more
To gain insight into how to use social media in your business, look to the successes of some of the entrepreneurs who use the medium best. Read more
A Texas-based manufacturer of CD and DVD storage cases finds that allowing customer feedback on its website not only helps sell its products but gives the bu... Read more
Companies can use descriptive domain names to draw traffic to their websites without having to pay big bucks for online advertising. Read more
Markus Frind works one hour a day and brings in $10 million a year. How does he do it? He keeps things simple. Read more
Here are 5 tips on finding and obtaining the rights to a good domain name. Read more
Small businesses can save money on Web design by doing it themselves with a variety of new online applications such as Wix, Sprout, and Weebly. Read more
How Matt Rutledge came up with the website, Woot, which sells products in small bursts and prides itself on being absolutely, painfully honest with its custo... Read more
Tools for creating and souping up an online store Read more
Gloomy economic predictions have scared away many would-be entrepreneurs. But now is an excellent time to start a new business on the Web. Read more
PayPal, merchant accounts, shopping cart software -- what should a new online retailer choose to use? Read more
Businesses are getting bogged down by their reliance on e-mail to alert employees about everything from landing big clients to donuts in the kitchen. Other t... Read more
Everyone seems to be creating content on the Web these days. As a small business, you are competing with established media companies for eyeballs -- so you b... Read more
Was the name of your company taken in the dot-com world? Or did you add a hyphen or change an "s" to a "z" at the end of your company name figuring that cust... Read more
You won’t get any business from your company blog if nobody knows about it. To reach its full potential, a blog needs traffic. To get visitors, use a mix o... Read more
Do you want to have a top-notch website? Here are 8 important questions to ask yourself. Read more
It's not only the Coca-Colas of the world that have to worry about protecting their brands from abuse on the Web. Small companies can also easily fall victim... Read more
The technologies that will take off among small businesses in the coming year build upon last year's fascination with Web applications and collaboration tools. Read more
Web veterans and professional bloggers are leading the way with new blog homepage designs. They do a better job of highlighting popular old posts, contributi... Read more
Doing-it-yourself website design might seem easy, but for the better of your business you should go with hiring a pro. Read more
The Ruby on Rails application framework and the Ajax programming language are together becoming a "dream team" for small business Web developers. To make the... Read more
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