10 Free (or Cheap) Tools for Start-ups

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Google Docs

“Now that I’ve found Dropbox, I don’t use Google Docs as much as I used to. But I still use it for spreadsheets," Bennett says. "Recently, for example, I asked my virtual assistant to do some research and find all the swim coaches in the U.S., because swimmers shave their bodies so I thought this could be a good market for us. I set up a template for her to use on Google Docs. It took her a few days to finish the list but, meanwhile, I could see her progress, and I started making calls while she was still compiling contacts.”