10 YouTube Videos Every Entrepreneur Should Watch

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How to Craft Your 300-Second Elevator Pitch or Networking Introduction

Making the sale is all about how you structure your pitch. How do you introduce yourself? What information do you present in the first ten seconds? How do you finish? Executive coach and public speaker Kathy McAfee explains how to properly construct an elevator pitch to maximize your time efficiency. McAfee argues that while showing excitement for your product is important, it's paramount to show restraint and tease the audience into wanting more. Once you get into the conversation with the audience, McAfee shows how to keep potential investors interested without letting them dominate the discussion.