14 Inventors We Love

Bubble Wrap, Alfred Fielding and Marc Chavannes

Alfred Fielding and Marc Chavannes, inventors of Bubble Wrap

Talk about a pop-culture phenomenon: In 1957, engineers Alfred Fielding and Marc Chavannes were trying to come up an easy-to-remove type of wallpaper. Instead, they realized their invention was perfect for packing fragile items, and Bubble Wrap was born. A few years later, the partners launched the Sealed Air Corporation in Elmwood Park, New Jersey; as more Americans did their shopping via mail-order catalog and, eventually, over the Internet, the business boomed. Today, the company's revenue exceeds $5 billion a year. Every time you obsessively pop a row of the stuff, you create more demand for them.