17 Start-Up Founders on How to Become Insanely Successful

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Jeremy Liew, partner at Lightspeed Venture Partners

"Never give up"--and its variants--is often bad advice. It can certainly help provide some grit during the tough times, but many start-ups find that life is pretty easy when things are going well, and the converse is also true. If it's hard, you may be doing something wrong. Working harder is usually not the solution (actually working harder is usually the solution for when things are going well). Doing something differently (up to and including giving up and trying something else) is usually the right answer if it just feels all too hard and has done for a long time

Some start-ups are successful after long periods of failure, but they are few and far between. It's tough to turn around momentum, and many of the wildly successful start-ups saw real momentum early on, with challenges largely around scaling gracefully, not around getting momentum in the first place.