Meet the 30 Under 30, Class of 2012

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Blank Label

Fan Bi and Danny Wong set out to create an edgy, artistic online custom shirt business. To their astonishment, they soon learned that the best customers of their brand, Blank Label, weren't edgy young creatives, but rather 30-something professionals who used to shop at Brooks Brothers. The pair pulled off a neck-snapping pivot, and today the bootstrapped company has 20,000 (conservatively) well-dressed customers. Read more