5 Fab Small Business Logo Designs

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Snooty Peacock

Snooty Peacock is an online jewelry store based in Dallas that features handmade jewelry, a southern charm, and a saucy logo. The company was founded in April of 2009 by co-owner and designer Amy Ward; her mother, Nancy Sharpe; and her sister, Pamela Batson. Five months after launching, they reached out to family friend Ryan Russell of Ryan Russell Designs to craft their company logo. Having an explicit idea of what they wanted, they relayed their design aspirations to Russell. He provided the team with several proofs to choose from, but the peacock design that they settled on was "head and shoulders" above the rest, says Ward.