5 Tips for a Great PowerPoint Presentation

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Branding is key.

Whether you’re pitching a new business idea to investors or describing a new product to customers, you’ll want your presentation to reinforce your brand’s image. Use the same color schemes, fonts, and logos that you use on your website or company literature. “There’s an assumption of what a PowerPoint is supposed to look like, and company standards fall through the floor,” Confalone says. Don't let that happen to you. Treat the presentation as you would any advertising or marketing campaign. In other words, don’t skimp!