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4. Are you really an inventor, rather than an entrepreneur?
Raising a child is generally more challenging than creating a child, and the same is true of new products. Some people mistake the act of invention for the tough part. "Too many times, these inventor types spend an inordinate amount of time on the patent and making the prototype just so," says Mike Drummond, editor in chief and co-owner of Inventors Digest. "They think once they've done that, the world will beat a path to their doorstep. My take is that product development is a team sport. Inventors don't get that. Entrepreneurs do."