7 Great Viral Marketing Campaigns

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Virgin's Tweets

Virgin Blue—the holding company that owns and operates Virgin Australia—thought up a clever Twitter promotion in 2009 that quickly went viral. The Australian airline's "Tweet Seats" sold domestic tickets through its Twitter account for just nine bucks a pop, selling 1,000 tickets in just three minutes. The $9 promotion was to celebrate the company's ninth birthday, and though the company took a loss on the promotion, it has since attracted more than 33,000 followers to its Twitter account.