7 Tips for a Social Entrepreneur

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Go the Extra Mile

Adam Lowry, co-founder of home and personal care products manufacturer Method, has pushed his company to find new ways to be eco-friendly since it became the first benefit corporation in 2007. The company’s green products are sold in recyclable plastic packaging. Similarly, Norwood Marble & Granite, a Brentwood, Md. stone and tile fabrication and installation company, recycled only a small percentage of the millions of gallons of water it used when the company was starting out. After failing its first attempt to become a benefit corporation, the company made some changes, and now recycles 98 percent of its water waste.