7 Tips for a Social Entrepreneur
Play Like a Girl
Like a Girl Scout, that is. The Girl Scouts of America are one of the best and longest-functioning examples of a nonprofit that generates earned income. The organization began selling cookies as a fundraising technique in 1917, five years after they were founded. Their 3.3 million members now generate revenues of $700 million a year. The model works for companies whose workforce doesn’t have a high percentage of pigtails, too. A company called Living Goods has perfected a system of microfranchising whereby the San Francisco-based nonprofit sells health products at rates radically below the market to rural Ugandans, who then sell them at a profit. The medicine reaches those who need it at a reduced rate.