7 Unconventional Ways to Hire the Best Tech Talent

7 Unconventional Ways to Hire the Best Tech Talent
Cannaday Chapman
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Offer Irresistible Hiring Perks

Some of your company's best advocates are your own employees, and you can be sure your tech team has a strong network of qualified friends in similar fields. When Web development company ArsDigita wanted to expand its programmer force in the spring of 1999, founder Philip Greenspun went extreme: He parked a yellow Ferrari F355 in the parking lot, and promised it as a reward to any employee who referred 10 qualified programmers. You can bet employee-referrals went from zero to 60, fast.