8 Tips for Building a Great Culture

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Connect

“I also think it’s really important to connect personally with the staff on an ongoing basis. So one thing I do is I write a letter to the staff. It starts off with something going on personally, like in my family, and then things going on with the business. I include a picture of my kids and they have seen them grow every month and been a part of my life and it builds a connection with them. You don’t realize as leaders the impact you make on peoples lives that can literally be life changing with a simple note card. Sometimes I’ve got to participate in a dress up day or do something, go down on the floor, act like an idiot, whatever it takes.”