8 Types of People Who Belong on Twitter
This applies both to actual celebrities, and people who are building a brand that can be clearly defined as having a "voice." People like Perez Hilton, Oprah Winfrey and Tony Hsieh of Zappos immediately come to mind. All of them have Twitter feeds and each of them has a very distinct voice. A recent post from the CEO of a company with projected 2008 revenues of $1 billion: "In waiting room at doctor's office. In addition to magazines, they should offer a selection of paint so people can watch it dry." People follow these feeds for a variety of reasons but mainly because they receive something emotionally satisfying from the postings.