Too Tasteless for Prime Time

adweek.com
9 of 10

Controversy in Canada

This ad for the Toronto Argonauts, the indoor Canadian Football League team, was pulled from taxi cabs and building walls in July 2011 after critics said the ad offended victims of violence. The ad pictures Argo's defensive end Ricky Foley looking tough and a tagline that reads “Home is where the heart is. It's also where we hurt people.” In a statement, Toronto city councilor Mike Layton said, “In the context of domestic violence, the ad insinuates that domestic violence in the home is acceptable or normal… The ad may also trigger traumatic responses in the many survivors of domestic violence who are courageously moving forward with their lives.”