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ENTERING GLOBAL MARKETS

9 Tips for Doing Business Globally

If you’re planning on doing business abroad, you’re going to need more than just a pocket-size travel guide. Here are 9 useful tips about how to bring your business abroad and establish your company as a worldwide presence.
9 Tips for Doing Business Globally
Get an Early Start
“The first rule of thumb is to start thinking globally early," says Allen Adamson, managing director of the marketing firm Landor and author of BrandSimple. The sooner you begin to do business abroad, the sooner you’ll be able to track metrics and gauge what is—and what is not—effective.
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Last updated: Sep 15, 2010


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