Apps From the Past: Lessons Learned
Digg founder Kevin Rose was just one of the masterminds behind the 2007 launch of Pownce, a micro-blogging site that had a mobile app companion. It allowed users to send messages, create events, and share photos with friends. But star power wasn’t enough to save the app (or the site), which was shut down a year later after failing to draw in new users in the shadow of other sites like Twitter.
Lesson: Be innovative. It takes more than an all-star team to make an app shine.