The Best Books for Business Owners

Courtesy Subject
7 of 26

Life by Keith Richards and James Fox

Imagine Keith Richards speaking at your corporate retreat. Well, if you filter out the drugs, groupies and trashed hotel rooms, Richard's autobiography, Life, has some very valuable business lessons—from dealing with longstanding partner conflict (e.g. Mick Jagger), how to create the right conditions for creativity (recording Exile on Main Street the basement of his house rather than a studio) and how to innovate around an existing product (Keith discovered open G tuning using only 5 strings, which gives the Stones their unique sound). True, the book has more discussion about roadies than revenue forecasting, but it's a remarkable story of endurance in the pursuit of creativity, which isn't easy in any business.
—Recommended by John Gerzema