A Brief History of Time Management

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Day-Timer

1970 This is the year Day-Timer Inc. was registered, but almost any milestone in that company’s history is also a milestone for personal productivity. In 1952 Dorsey Printing, as Day-Timer was then called, began producing a planner customized for lawyers. Soon the company was churning out similar tools for accountants and engineers. In the 1960s it released the Day-Timer, a scheduling system for the disorganized masses. Over the next decades as new sizes and formats appeared, choosing one’s personal-planning system (desk or wall, page-a-day or page-a-week) became a year-end ritual. Even today, nothing conveys the promise of new beginnings like the crisp, blank pages of a fresh wire-bound calendar.